Asera, Inc. Receives Equity Investment From SAP AG.Business Editors BELMONT, Calif.--(BUSINESS WIRE)--July 5, 2000 Asera, Inc., a leading provider of Internet solutions for the business-to-business demand chain, today announced that it has received an equity investment from SAP(TM) AG. Asera's unique offering, the Asera(TM) eService(TM), is a high-impact e-business solution that improves channel effectiveness, sales volume, customer loyalty, and is delivered as a managed service on a pay-as-you-use basis. "Asera is uniquely positioned to revolutionize rev·o·lu·tion·ize tr.v. rev·o·lu·tion·ized, rev·o·lu·tion·iz·ing, rev·o·lu·tion·iz·es 1. To bring about a radical change in: Television has revolutionized news coverage. 2. the way the industry develops and delivers e-business software," said Howard Lau, executive vice president of SAP Ventures. "Their business model and technology takes the best parts of the packaged software See software package. , systems integration and ASP models to create a truly unique offering. We think Asera defines the model the IT industry will evolve to in the future." "Teaming with the global leader in enterprise software presents a wide variety of opportunities for collaboration," said Warren Weiss, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Asera, Inc. "As a result of this investment from SAP AG (company) SAP AG - (Systeme, Anwendungen, Produkte in der Datenverarbeitung - German for "Systems, Applications and Products in Data Processing") A company from Germany that sells the leading suite of client-server business software. The US branch is called SAP America. , we are presented with a wide variety of opportunities for collaboration. We are most excited about the immediate opportunities to further integrate and deliver complimentary solutions to serve the complete e-commerce needs of the web-extended enterprise." About SAP As the market leader of inter-enterprise software solutions, SAP is leveraging its strength in industry-focused business software and the world's largest enterprise software customer base to deliver mySAP.com. mySAP.com provides an open collaborative business environment of personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. solutions on demand. This enables companies of all sizes and industries to fully engage their employees, customers and partners to capitalize upon the new Internet See Web 2.0 and Internet2. economy. mySAP.com allows people to harness the power of the Internet to work smarter, better and faster by optimizing supply chains, managing strategic relationships, reducing time to market, sharing virtual information, and increasing productivity and shareholder value. SAP is listed on several exchanges including the Frankfurt stock exchange Frankfurt Stock Exchange The largest of Germany's eight securities exchanges, operated by Deutsche Borse AS. and NYSE NYSE See: New York Stock Exchange under the symbol "SAP." The SAP World Wide Web site can be found at http://www.sap.com. About Asera, Inc. Asera provides high-value Internet solutions for the business-to-business demand chain -- the process of marketing, selling and supporting products through distribution channels. Delivered as a managed service on a pay-as-you-use basis, Asera's unique offering, the Asera(TM) eService(TM), is a high-impact e-business solution that improves channel effectiveness, sales volume and customer loyalty. Whether companies go to market via direct and indirect channels or are building a Web-based marketplace, the Asera eService can be rapidly configured con·fig·ure tr.v. con·fig·ured, con·fig·ur·ing, con·fig·ures To design, arrange, set up, or shape with a view to specific applications or uses: and personalized to support each unique, differentiated channel strategy. Based on an open, modular architecture, the Asera eService delivers personalized functionality on demand, and can quickly incorporate best-in-class industry innovations to adapt to business change in Internet time In the early days of the public Internet, Internet time referred to the breakneck speed with which companies scrambled to gain traffic and market share on the Web. A new business could come and go within a matter of weeks. . With the Asera eService, companies can activate their channels faster, deliver unique value immediately and adapt their e-business ahead of the competition. http://www.asera.com. Note to Editors: Asera and the Asera eService are trademarks of Asera, Inc. SAP and all SAP product and service names referenced herein are registered or unregistered trademarks of SAP AG. All other products mentioned are trademarks or registered trademarks of their respective companies. |
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