Ascential and SAP Team To Improve Business Analytics for Danish Pharmaceutical Leader Novo Nordisk.Business/Technology Editors WESTBORO, Mass.--(BUSINESS WIRE)--May 21, 2001 Novo Nordisk's Business Intelligence Platform to Support 14,000 Employees Worldwide Using Combined Ascential DataStage and SAP(R) BW Solution Ascential(TM) Software, the leading provider of Information Asset Management solutions, today announced that Novo Nordisk Wikipedia is not the place for advertisement or self-advertising. Novo Nordisk (, NYSE: NVO) manufactures and markets pharmaceutical products and services. Founded in Denmark in 1923, the company has since become a world leader in diabetes care with the broadest has selected Ascential DataStage(R) for use along with mySAP(TM) Business Intelligence (mySAP(TM) BI), consolidating the Danish pharmaceutical company's worldwide data resources into a single warehouse. The solution will combine old and new financial data and provide Novo Nordisk's managers with complete company-wide information for more informed business decisions. By adding Ascential DataStage to its existing SAP Business Information Warehouse SAP Business Information Warehouse (SAP BW) is the name of the Business Intelligence, analytical, reporting and Data Warehousing (DW) solution which is one of the major enterprise software applications produced by SAP AG. (SAP BW) environment, Novo Nordisk plans to build a data warehouse that draws on data from virtually any source within the company. The initial task is to convert and migrate over 40 gigabytes of Novo Nordisk's information, a project that is scheduled to be complete by June 2001. Ultimately, the company will close its mainframe and operate a single enterprise data warehouse. Ascential and SAP announced a worldwide reseller agreement on April 30, 2001 through which SAP and its newly-announced subsidiary, SAP Portals, will resell Ascential DataStage as the data integration platform for mySAP Business Intelligence customers (Please see Ascential Software and SAP AG (company) SAP AG - (Systeme, Anwendungen, Produkte in der Datenverarbeitung - German for "Systems, Applications and Products in Data Processing") A company from Germany that sells the leading suite of client-server business software. The US branch is called SAP America. Sign Global Reseller Agreement, April 30, 2001). Ascential DataStage simplifies the loading and extracting of non-SAP R/3(R) data and meta data sources in the SAP BW environment, increasing efficiency and maximizing the value of enterprise information. "With 14,000 employees supporting products all over the world, we needed to be able to consolidate our data worldwide rather than have it scattered Scattered Used for listed equity securities. Unconcentrated buy or sell interest. across the company," said Henrik Deleuran Muller Mul·ler , Hermann Joseph 1890-1967. American geneticist. He won a 1946 Nobel Prize for the study of the hereditary effect of x-rays on genes. Mül·ler , Johannes Peter 1801-1858. , manager, data warehouse, Novo Nordisk. "Ascential DataStage allows us to transfer historical data from our old warehouse and integrate it into our current system, providing us with a complete view of our enterprise data and enabling us to make more informed business decisions. The whole process improves speed of access, productivity and efficiency across our business." "The number of sources from which data is derived has grown enormously over the past few years. From mainframe to clickstream The trail of mouse clicks made by a user performing a particular operation on the computer. It often refers to linking from one page to another on the Web. data, enterprises need a system that organizes, prioritizes and accesses all information gathered daily," said Mike Wipperfeld, vice president, marketing, Ascential Software. "Because of the rapid speed at which companies are moving, businesses are acquiring information faster and faster. They need to invest in a plan to keep control of available data, so it becomes an asset, rather than a liability." About Novo Nordisk Novo Nordisk is a focused healthcare company. With the broadest diabetes product portfolio in the industry, including the most advanced products within the area of insulin delivery systems, Novo Nordisk is the world leader in diabetes care. In addition, Novo Nordisk has a leading position within areas such as coagulation disorders Coagulation Disorders Definition Coagulation disorders deal with disruption of the body's ability to control blood clotting. The most commonly known coagulation disorder is hemophilia, a condition in which patients bleed for long periods of time before , growth disorders and hormone replacement therapy Hormone Replacement Therapy Definition Hormone replacement therapy (HRT) is the use of synthetic or natural female hormones to make up for the decline or lack of natural hormones produced in a woman's body. . Novo Nordisk manufactures and markets pharmaceutical products and services that make a significant difference to patients, the medical profession and society. About Ascential Software Ascential Software, Inc. is the leading provider of Information Asset Management solutions to the Global 2000. Customers use Ascential products to turn vast amounts of disparate, unrefined data into reusable information assets that drive business success. Ascential's unique framework for Information Asset Management enables customers to easily collect, validate, organize, administer and deliver information assets to realize more value from their enterprise data, reduce costs and increase profitability. Headquartered in Westboro, Mass., Ascential has offices worldwide and supports more than 1,830 customers in such industries as telecommunications, insurance, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. , healthcare, media/entertainment and retail. Ascential is an independent operating company operating company A business that engages in transactions with outsiders. of Informix Corporation (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :IFMX IFMX Informix Corporation ) and can be found on the Web at http://www.ascentialsoftware.com. (c)2001 Ascential Software, Inc. All rights reserved. Ascential is a trademark of Ascential Software, Inc. and may be registered in other jurisdictions. The following are trademarks of Informix Corporation or its affiliates, one or more of which may be registered in the U.S. or other jurisdictions: Ascential(TM), DataStage(R) SAP, mySAP, R/3, and other SAP products This presents a list of products of the enterprise software company SAP AG. Enterprise Applications
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