Ascential Software Demonstrates Commitment to Technology and Integration Partnerships in the Media Asset Management Market.Business/Technology Editors WESTBORO, Mass.--(BUSINESS WIRE)--April 25, 2001 - Media360 Partners Expand to More Than 150 Worldwide - Ascential(TM) Software, the leading provider of Information Asset Management solutions, today affirmed its leadership position in media asset management by announcing more than 150 global technology and system integration partners are actively engaged with Media360(TM) in joint marketing, technical integration, and other initiatives. The partnerships serve to expand Media360's compatibility with other leading media asset management tools and technologies, increase the range of delivery options for Media360 customers, and deliver the industry's most complete media asset management platform. Media360 is a complete solution for loading, digitizing, indexing, retrieving, playing, protecting, distributing, and archiving any type of content. "The inherent variability of each customer's environment - from video servers and editing tools, to storage systems and production environments - and the need to manage a range of different files and formats creates a real challenge for media asset management vendors," said Michael Moon Michael Moon is an American literary academic, formerly a professor in the English department at Johns Hopkins University, in Baltimore, United States. He currently works in interdisciplinary studies at Emory University. He previously taught at Duke University. , president, Gistics, Inc. "Partnerships with technology companies that offer compatible products and integrators who can help resolve application-specific issues, provide vendors with flexibility and openness to support each customer's unique environment. Ascential Software's focus on partnering and its success in engaging a strong set of partners creates a strategic advantage for the company as the market continues to consolidate behind emerging leaders." Industry leaders such as Avid, iNEWS, USoft, ENPS ENPS Electronic News Production System (Associated Press) , Virage, Kasenna, Thomson Automation, EMC (1) (EMC Corporation, Hopkinton, MA, www.emc.com) The leading supplier of storage products for midrange computers and mainframes. Founded in 1979 by Richard J. Egan and Roger Marino, EMC has developed advanced storage and retrieval technologies for the world's largest companies. (Avalon Archive Manager), SGL SGL See Speculative Grade Liquidity Rating (SGL). , Grass Valley Group, IPV IPV poliovirus vaccine inactivated. IPV abbr. inactivated poliovirus vaccine IPV see infectious pustular vulvovaginitis. (Telemedia), and Omneon have chosen to integrate their complementary technology with Media360. Delivery of Media360 now includes SGI (SGI, Sunnyvale, CA, www.sgi.com) A manufacturer of workstations and servers, founded in 1982 by Jim Clark. The company was founded as Silicon Graphics, Inc., but changed to its acronym in 1999. Professional Services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. , Gedas, Allegra Al·leg·ra A trademark for the drug fexofenadine hydrochloride. fexofenadine hydrochloride Allegra, Telfast (UK) Pharmacologic class: Peripherally selective piperidine, selective histamine , Digital Partners, Damos, VideoData, SHS SHS Shares (stock) SHS SAW (Surface Acoustic Wave) Humidity Sensor SHS Sciences Humaines et Sociales (French: Social Sciences) SHS Student Health Service SHS Second Hand Smoke Multimedia, Omnia, Cosmos and global consultancies as qualified system integrators. In addition, during the past quarter, Ascential's Media360 formed a joint marketing and selling collaboration with Williams Vyvx, the market leader in telecommunications solutions for the media and entertainment industry. "Ascential Software understands the importance of combining the strengths of many partner technologies and services to offer customers the broadest possible solution," said Carolyn Layne, vice president and general manager, media and content management, Ascential Software. "Partners now drive more than 40 percent of current Media360 sales opportunities and are playing an increasingly pivotal role in helping Media360 become the leading media asset management solution in the world." "SGI is excited to join forces with Ascential Software. This powerful collaboration allows us to develop, integrate and resell the scalable, robust, enterprise-level Media360 media management solution," said Jason Danielson, director of marketing, telecommunications and media, SGI. "SGI Origin family servers combined with Media360 and our Global Professional Services organization enhance our ability to deliver powerful media management solutions to our joint customers." Ascential Software will showcase solutions with Media360 partners at the National Association of Broadcasters' (NAB) conference this week in Booth #i6457. Participating partners include SGI, Virage, USoft, Williams Vyvx, Avid, iNEWS, Philips Automation, Omneon, SGL, ENPS, Kasenna, IPV, Ampex, Avalon/EMC, British Telecom The telephone and communications carrier that provides services in Great Britain and Northern Ireland. It used to be a division of the British Post Office, but was privatized in 1984 under Margaret Thatcher's administration. Broadcasting, ProSieben/IT4TV, Men@Work, StorageTek, Sun, Pazap, and Grass Valley Group. For more information on Ascential partner programs visit the Web site at www.ascentialsoftware.com. About Ascential Software Ascential Software, Inc. is the leading provider of Information Asset Management solutions to the Global 2000. Customers use Ascential products to turn vast amounts of disparate, unrefined data into reusable information assets that drive business success. Ascential's unique framework for Information Asset Management enables customers to easily collect, validate, organize, administer and deliver information assets to realize more value from their enterprise data, reduce costs and increase profitability. Headquartered in Westboro, Mass., Ascential has offices worldwide and supports more than 1,700 customers in such industries as telecommunications, insurance, financial services, healthcare, media/entertainment and retail. Ascential is an independent operating company operating company A business that engages in transactions with outsiders. of Informix Corporation (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :IFMX IFMX Informix Corporation ) and can be found on the Web at http://www.ascentialsoftware.com. (c)2001 Ascential Software, Inc. All rights reserved. Ascential is a trademark of Ascential Software, Inc. and may be registered in other jurisdictions. Media360 is a trademark of Informix Corporation or its affiliates and is registered in the U.S. or other jurisdictions. |
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