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Asante Introduces "FriendlyNet" Product Line; New Products Aimed at SOHO and Corporate Workgroups; Are Aggressively Priced and User Friendly.


SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--March 3, 1997--Asante Technologies, Inc., a leading provider of high-speed networking solutions, today introduced the "FriendlyNet" family of unmanaged network systems products designed for small office, home office (SOHO Soho (sōhō`, sə–), district of Westminster, London, England, known for its continental restaurants. Once a fashionable quarter, it became popular among writers and artists in the 19th cent. ) and corporate workgroup customers.

Beginning with the immediate release of Asante's FriendlyNet 10BASE-T hubs, the new product line will feature affordable, plug-and-play Ethernet and Fast EtheFriendlyNet five-port hub and $99 for eight ports.

LAN (Local Area Network) A communications network that serves users within a confined geographical area. The "clients" are the user's workstations typically running Windows, although Mac and Linux clients are also used.  network equipment sales into the SOHO market are expected to grow significantly by the turn of the century, increasing more than three hundred percent from $1.7 billion in 1996 to $7.95 billion in the year 2000, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Infonetics Research. SOHO installations are defined by Infonetics Research as companies with 25 computers or less and no MIS support or central dial-in site.

Ideal for creating small, personal networks or extending existing networks, the new 10BASE-T hubs allow customers to use email and share files or network resources such as printers over local area networks. The FriendlyNet Ethernet hubs A device that all lines on an Ethernet segment are plugged into. 10Base-T and 100Base-T Ethernets are star networks and require a hub for operation. The earlier 10Base5 and 10Base2 Ethernets are bus networks, but are often wired into a star configuration using a central hub for improved  feature diagnostic LEDs for monitoring power, collision and link integrity/activity, as well as auto-partitioning capability, which prevents ports from forwarding packets when too many collisions are detected.

Uplink ports A port on a network hub or switch that is used to connect to other hubs and switches rather than an end station. See MDI port.  are also provided, giving customers the flexibility to cascade multiple hubs together to create larger networks or connect to existing networks. In addition, all products in the FriendlyNet family are easily installed in minutes and designed with compact and rugged metal casing for added reliability. FriendlyNet products are backed by a lifetime warranty and toll-free technical support at 800/622-7464 or support@asante.com.

"The FriendlyNet hubs are as easy to plug in as a telephone," said Chris Tomlinson Christopher Tomlinson (born: September 15, 1981 in Middlesbrough, England) is an athlete who specialises in the long jump.

Chris began competing for Middlesbrough AC (formerly Mandale Harriers and Middlesbrough and Cleveland AC) at the age of 10, mostly over 100m and 200m.
, senior director of product marketing at Asante. "This means that any customer can quickly create an ad-hoc, do-it-yourself network without the hassle of configuring higher end Coordinates:
For other places with the same name, see Billinge.
Higher End or Billinge Higher End is a district of the Metropolitan Borough of Wigan, in Greater Manchester, England.
 hub devices."

About Asante

Founded in 1988, Asante Technologies offers a full line of high-speed networking solutions, including adapters, intelligent and non-intelligent hubs, switches, bridges and Web-based network management software.

Asante products are available through a worldwide network of VARs, system integrators and distributors. For additional information, contact Asante at 800/662-9686 or browse the company's Web site at www.asante.com .

CONTACT: Asante Technologies

Jennifer C. Doettling, 408/435-8401 ext. 282

jdoettli@asante.com

or

Walt & Company Communications

Melissa Deagman/Paige Burgess, 408/496-0900

mdeagman@walt.com

pburgess@walt.com
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 3, 1997
Words:394
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