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Asante Appoints New Executive Team Members; Seasoned Professionals to Help Grow Company.


SAN JOSE, Calif. -- Asante Technologies, Inc. (Nasdaq:ASNT ASNT American Society of Non-destructive Testing
ASNT American Society for Neural Transplantation
ASNT Astrological Association of North Texas (Dallas - Fort Worth Metroplex)
ASNT Application Sharing Nt
.PK), a leading provider of networking solutions for the small-medium business (SMB (1) (Small to Medium-sized Business) Also called "SME" (small to medium-sized enterprise), it refers to companies that are larger than the small office/home office (SOHO), but not huge. ) market, today announced two senior-level hires: Craig Johnson as vice president of marketing and David Kichar as vice president of operations. Both will report to Jeff Lin, Asante's Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. .

Mr. Johnson will lead Asante's marketing, product management, and technical support areas. Mr. Johnson brings extensive industry and marketing knowledge to the Asante team. Previously, he held senior analyst positions at the PITA Group, Current Analysis, and Gartner/Dataquest, where he was responsible for its Network Infrastructure Service. Before that, he held senior- and mid-level management positions -- including marketing, strategic planning, and worldwide service/support -- at Xylan xylan /xy·lan/ (zi´lan) any of a group of pentosans composed of xylose residues; major structural constituents of wood, straw, and bran. , Retix, LANNET LANNET Large Artificial Neuron Network , and SynOptics See Bay Networks. .

Mr. Kichar will be responsible for leading Asante's operations team. His extensive experience includes global material management, sourcing, supplier relations, logistics, and program management for tier-one and tier-two companies. Previously, he held executive-level positions in supply chain management at Celestica, Solectron, A-Plus Manufacturing, and CMAC CMAC Cerebellar Model Articulation Controller
CMAC Cambodia Mine Action Centre
CMAC Canadian Marine Advisory Council
CMAC Confectionery Manufacturers Association of Canada
CMAC Capital Military Assistance Command
CMAC Contemporary Medical Archives Centre
 Industries. Past distributor employment includes Director of Value Added Value Added

The enhancement a company gives its product or service before offering the product to customers.

Notes:
This can either increase the products price or value.
 Services at Pioneer Technology, General Sales Manager at Time Electronics (now Avnet), and Area Sales Manager for Arrow Electronics.

"Asante is bringing in seasoned and talented professionals to take advantage of today's dynamic networking market," said Jeff Lin, Asante's Chairman and CEO. "And given Asante's target market -- the fast-growing SMB space -- the extensive experience Craig and David bring to the table will help Asante deliver high-valued solutions to the market that customers demand."

About Asante

Asante Technologies, Inc., is a leading provider of networking solutions for the small-medium business (SMB) market. Asante designs, markets, and sells a full line of networking solutions that provides its customers with high-performance, reliable, and value-priced solutions. The company's FriendlyNET(R) and IntraCore(R) product families offer companies a full breadth of products -- from the edge to the core of their networks. For additional information, visit www.asante.com or call 800-662-9686.

Asante, FriendlyNET, and IntraCore are registered trademarks of Asante Technologies, Inc. All other names may be trademarks or registered trademarks of their respective owners.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 5, 2004
Words:347
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