As the Tween Market Contracts Higher Value Products Will Become More Important.DUBLIN Dublin, city, Republic of Ireland Dublin, Irish Baile Átha Cliath, county borough (1991 pop. 915,516), Leinster, capital of the Republic of Ireland, on Dublin Bay at the mouth of the Liffey River. , Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c43540) has announced the addition of Tweens: A Force to be Reckoned With to their offering. The Tween tween n. A child between middle childhood and adolesence, usually between 8 and 12 years old. [Blend of teen1 and between.] (8-12) category is contracting in developed countries and is set to decrease as a proportion of the total population. This impacts on manufacturers of toys, choldrens clothes and children's food, necessitating new marketing strategies in response to declining numbers. With families having fewer children, Our report "Tweens: Changing Consumption Habits of 8-12 Year Olds to 2010" examines how products of a higher quality might see increasing demand as the family earnings will no longer need to be distributed between as many family members. Why buy this report? -- Track changing trends in the spending habits of 8-12 year olds -- Pinpoint the impact that changing consumption habits will have on consumer markets -- Identify sectors from mobile phones to confectionery confectionery, delicacies or sweetmeats that have sugar as a principal ingredient, combined with coloring matter and flavoring and often with fruit or nuts. In the United States it is usually called candy, in Great Britain, sweets or boiled sweets. with growth potential in Tween markets 1. EXECUTIVE SUMMARY 1.1 Drivers 1.2 Demographic Trends 1.3 Impact on Consumer Markets 1.4 Retail Developments 1.5 Future Trends 2. INTRODUCTION 2.1 Definitions 2.2 The Tween Profile 2.3 Tweens in Emerging Markets 3. DRIVERS 3.1 Empowerment em·pow·er tr.v. em·pow·ered, em·pow·er·ing, em·pow·ers 1. To invest with power, especially legal power or official authority. See Synonyms at authorize. 2. 3.2 Age Compression 3.3 The Power of TV 3.4 Communication 3.5 The Lure of Brands and Icons 3.6 Marketing to Tweens 3.7 Eating Habits 4. DEMOGRAPHICS The attributes of people in a particular geographic area. Used for marketing purposes, population, ethnic origins, religion, spoken language, income and age range are examples of demographic data. 4.1 Regional Trends 4.2 Country Trends 5. IMPACT ON CONSUMER MARKETS 5.1 Trends in Selected Markets 5.2 Developments in Toys and Games 5.3 Developments in Video Games See video game console. and Consoles 5.4 Developments in Books and Magazines 5.5 Mobile Phones 5.6 Clothing and Accessories 5.7 Cosmetics cosmetics, preparations externally applied to change or enhance the beauty of skin, hair, nails, lips, and eyes. The use of body paint for ornamental and religious purposes has been common among primitive peoples from prehistoric times (see body-marking). and Toiletries toi·let·ry n. pl. toi·let·ries An article, such as toothpaste or a hairbrush, used in personal grooming or dressing. toiletries npl → artículos mpl de aseo (= 5.8 Food and Supplements 5.9 Soft Drinks 5.10 Retail Developments 6. SHIFTS IN MAJOR MARKETS 6.1 Australia 6.2 Canada 6.3 France 6.4 Germany 6.5 Italy 6.6 Japan 6.7 UK 6.8 US 7. FUTURE TRENDS 7.1 Trends to Watch 7.2 Forecast Demographic Trends 7.3 Forecast Sector Trends For more information visit http://www.researchandmarkets.com/reports/c43540 |
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