As Daylight Saving Time Ends, It's Time To Find Quality Source of Light.

CLEVELAND -- Daylight Saving Time ends the last Sunday of October. The purpose of Daylight Saving Time is to make better use of daylight. Consumers change their clocks in late spring to move an hour of daylight from the morning to the evening. As Daylight Saving Time ends, it's time to find quality sources of light.

Take every room from ordinary to extraordinary with Reveal light bulbs. Specially made to filter out the dull yellow rays produced by standard incandescent bulbs, Reveal bulbs produce clean, beautiful light(TM).

Reveal light bulbs can be found in many product categories including General Purpose Bulbs, Track & Recessed Bulbs, Decorative Bulbs and Specialty Bulbs.

Reveal bulbs produce clean beautiful light, which brings out colors and patterns that go unnoticed with ordinary incandescent bulbs. Reveal makes colors "pop" in a way they don't with standard incandescent bulbs because of the rare earth element neodymium that's baked in the glass. Neodymium gives these bulbs a distinctive blue color when unlit. When Reveal bulbs are lit, the neodymium provides a pure, clean light by filtering out much of the dulling yellow rays common from ordinary light bulbs.

Reveal light bulbs can transform any room of the house:

--Dining Room: With crystal or shiny metal fixtures, use clear Reveal bulbs for maximum effect. With dull materials such as wood, pewter and wrought iron, use coated Reveal bulbs.

--Kitchen: Recessed downlights with Reveal reflector bulbs help accentuate kitchen cabinets. Place 6 to 8 feet apart for even illumination.

--Foyer or Entryway: To highlight artwork in the foyer or extenuate high ceilings, use Reveal bulbs to provide a clean beautiful light.

--Bedroom: Since Reveal bulbs filter out dull yellow rays wall color will be enhanced. Bedrooms painted in deep burgundies will look more vivid; reds and blues will appear more vibrant.

--Bathroom: If the bathroom has a vanity light strip above or beside the mirror, try using Reveal globe-shaped bulbs for clean, beautiful light. Reveal bulbs are preferred for grooming tasks including shaving and make-up application.

--Living Room: Dramatically enhance a red brick surface with Reveal bulbs, showcasing great texture and color. Stone, brick and other textured walls can also be emphasized by a wall washing technique called "grazing." Place recessed directional fixtures 6 to 8 inches away from the wall and 12 to 30 inches apart for a dramatic visual effect. To highlight art, collectibles, and other points of interest, consider pools of accent lighting.

For more information or other helpful lighting tips for the home, visit www.gelighting.com or call 1-800-GE-LIGHT.

GE Consumer & Industrial spans the globe as an industry leader in major appliance, lighting and integrated industrial equipment, systems and services. Providing solutions for commercial, industrial and residential use in more than 100 countries, GE Consumer & Industrial uses innovative technologies to deliver comfort, convenience and electrical protection and control. General Electric (NYSE: GE) brings imagination to work, selling products under the Monogram(R), Profile(TM), GE(R), Hotpoint(R), SmartWater(TM), and Reveal(R) consumer brands, and Entellisys(TM) industrial brand. For more information about GE Consumer & Industrial, consumers can visit the company's web site at www.ge.com.