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Artisoft Strengthens Senior Management Team With Addition of Four Industry Experts.


Business/Technology Editors

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Feb. 22, 2000

Artisoft(R), Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: ASFT ASFT Airport Surface Friction Tester ), a recognized leader in providing easy-to-use, affordable computer telephony See CTI, VoIP and IP telephony.

Computer Telephony - Computer Telephone Integration
 solutions for small- to medium-size businesses and corporate branch offices, today announced the hiring of four new vice presidents to its senior management team. The new executives are Jonathan Ross, vice president of sales; Carol Meier, vice president of marketing; Jerry Barlow, vice president of customer service; and, Greg Burningham, vice president of business development. These additions will help Artisoft manage its current and expected growth in the rapidly accelerating software-PBX marketplace.

"These talented executives will allow us to expand on the tremendous success we've achieved in the computer telephony business over the past two years and ensure our continued leadership in this market," said Steve Manson, general manager and senior vice president of Artisoft. "Their added expertise will enable us to put greater emphasis on broadening distribution channels, increasing product awareness, expanding customer service offerings and establishing new partnerships."

Executive Backgrounds

Jonathan Ross, vice president of sales, joined Artisoft in January and has over 20 years high technology sales experience -- covering voice, data and video products. Prior to joining Artisoft, Jonathan was senior sales director for Ezenia! where he built a sales team and was responsible for generating the company's revenues through OEMs, distributors, service providers and VARs. He also served as district sales manager sales manager ngerente m/f de ventas

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 for BBN (BBN Technologies, Cambridge, MA, www.bbn.com) A consulting firm that participated in the development of some of the most extensive networks in the world, including ARPANET, which evolved into the Internet. It was founded in 1948 as a consulting service in acoustics by Dr.  Communications, now known as GTE GTE General Telephone & Electronics
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 Internetworking, and has held senior sales positions with Jupiter Technology and IBM/Rolm.

Carol Meier, vice president of marketing, has a proven track record for marketing high-growth telephony product lines. Prior to joining Artisoft, Carol was vice president of marketing for GN Netcom, Inc., where she was responsible for developing the marketing infrastructure and overseeing product, communications, channel and new business development programs. Carol was also assistant vice president of marketing at Boston Technology, and has held senior marketing positions with PMA PMA (papillary-marginal-attached),
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 Communications and AT&T.

Jerry Barlow, vice president of customer service, brings a wealth of experience in building and managing mission-critical technical support centers. Prior to joining Artisoft, Jerry was northeast operations director for Winstar Telecommunications where he built the company's customer support function. He was also vice president of customer service operations for Innovative Telecom Corporation where he designed and implemented the operations group and initiated a quality control center and inbound customer call center. Jerry has also held service and support management positions at Sprint Communications and ITT ITT Initial Teacher Training (UK)
ITT I Think That
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 Telecommunications Systems Division.

Greg Burningham, vice president of business development, has extensive sales and operations experience working for both voice and data communications data communications, application of telecommunications technology to the problem of transmitting data, especially to, from, or between computers. In popular usage, it is said that data communications make it possible for one computer to "talk" with another.  companies. Before joining Artisoft, Greg was a management consultant for various leading international companies, and served as executive vice president and general manager for a privately held telecom/datacom company. Greg also has been president of AI/FOCS, a computer and data communications company, and held senior sales management positions at MCI (1) (Media Control Interface) A high-level programming interface from Microsoft and IBM for controlling multimedia devices. It provides commands and functions to open, play and close the device.

(2) (Microwave Communications Inc.
 WorldCom.

About Artisoft

Artisoft, Inc. (NASDAQ: ASFT) of Cambridge, Mass., is a recognized leader in providing easy-to-use, affordable computer telephony and communications software solutions for small- to medium-size businesses. Artisoft's innovative software products have received more than 100 industry awards including "Product of the Year", "Best of Show" and "Editors" Choice" by PC Magazine, VARBusiness, Computer Telephony Magazine and CTI (Computer Telephone Integration) Combining data with voice systems in order to enhance telephone services. For example, automatic number identification (ANI) allows a caller's records to be retrieved from the database while the call is routed to the appropriate party.  Magazine among others. The company distributes its products in more than 100 countries around the world.

For more information, please call Artisoft at 800-914-9985 or visit http://www.artisoft.com.

"Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
" Statement under the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995:

This release may contain forward-looking statements that involve risks and uncertainties. There can be no assurances that the company will achieve a final agreement with Intel in the terms as defined in the above press release. Among the important factors which could cause actual results to differ materially from those in the forward-looking statements are the impact of competitive products and pricing, product demand and market acceptance risks, the presence of competitors with greater financial resources, product development and commercialization risks, costs associated with integration and administration of acquired operations, capacity and supply constraints or difficulties, the results of financing efforts and other factors detailed in the Company's filings with the Securities and Exchange Commission including its recent filings on Forms 10-K and 10-Q.

Artisoft, TeleVantage and Visual Voice are registered trademarks of Artisoft, Inc. All other company and product names mentioned may be trademarks or registered trademarks of the respective companies with which they are associated.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Feb 22, 2000
Words:743
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