Artificial Life Launches Humorous Mobile Soccer Game Bustin' Balls(TM).

Join Buster on His Comical Quest to Ruin a Professional Soccer Match

HONG KONG & LOS ANGELES -- Hong Kong-based Artificial Life, Inc. (OTCBB: ALIF) (www.artificial-life.com), a leading full service global provider of award-winning mobile technology and applications, today announced the release of a humorous new soccer game, Bustin' Balls[TM], which is comprised of several mini-games that follow the mischievous central character, Buster, on his quest to wreck a professional soccer game.

The goal of the game is to infiltrate a soccer match and win by using as many cunning tricks as possible. The player must help Buster sneak into a stadium by stealing a ticket and then sabotage the game and annoy fans by whatever means possible. This game features over 10 different action-packed mini-games, each with three levels of difficulty.

The game is available globally at Artificial Life's m-commerce portal, www.botme.com, and will soon be available through over 1,000 on- and off-deck telecom operators and resellers worldwide. To celebrate the launch of Bustin' Balls, www.botme.com visitors have until October 31, 2008 to enter a promotion to win a handset that comes with the game pre-installed.

Bustin' Balls is one of the first games by Artificial Life that will be distributed using the recently announced rollout tool, the MobileBooster[TM]. MobileBooster is a development tool and platform for mobile 3G (and 2G) applications and games that greatly facilitates the mobile roll-out process. The game is supported by most of the recent 3G and 2.5G handsets and will be available in many languages for global distribution.

"The release of Bustin' Balls coincides with the ongoing European soccer championships in Switzerland and Austria. Bustin' Balls focuses on the comical side of soccer rather than the serious side. We hope that both soccer fans and gamers alike will enjoy this lighthearted approach to the serious business of competitive soccer," said Eberhard Schoneburg, CEO of Artificial Life, Inc.

About Artificial Life, Inc.

Artificial Life, Inc. (OTCBB: ALIF) is a public US corporation headquartered in Hong Kong with offices in Berlin (EMEA headquarters) and Tokyo. The company is a leading global full service provider of award-winning mobile technology, mobile TV, content, games and business applications (see also the company's homepage: www.artificial-life.com and m-commerce portal: www.botme.com).

Forward-Looking Statements:

This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as "may," "will," "should," "expect," "intend," "plan," "anticipate," "believe," "estimate," "predict," "potential," "continue," or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward-looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB filed on March 13, 2008. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.