Arroyo Debuts its IPTV Video On Demand Solution at TelcoTV; Demonstrates End-to-End, Open Personalized Entertainment Network and Support for the new H.264 Video Compression Codec.PLEASANTON, Calif. -- Arroyo Video Solutions, Inc., creator of an innovative software infrastructure that powers the world of personalized television, today announced that it will demonstrate for the first time its comprehensive on demand services solution for IPTV (Internet Protocol TV) Also called "TV over IP," IPTV delivers scheduled TV programs and video-on-demand (VOD) via the IP protocol and digital streaming techniques used to watch video on the Internet. at this week's TelcoTV Conference & Expo in San Diego, Calif., November 9-10, in booth #413. Arroyo's demonstrations at TelcoTV will show: --Video on demand using the H.264 (MPEG-4 AVC) codec (1) (enCOder/DECoder) A hardware circuit that performs analog-to-digital conversion (ADC) and digital-to-analog (DAC) conversion. When analog signals are entered into a computer, cellphone or other device via a microphone or video source such as VHS tape or analog TV, , which offers the extra compression required to drive the most revenue from slower last mile technologies. --A complete, easy to install, IPTV-based video on demand (VOD See video-on-demand. VoD - video on demand ) solution, featuring Arroyo OnDemand running on IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) x346 eServers, integrated with leading middleware and set-top boxes. Arroyo's IPTV solution is currently in trial with a major U.S. telecommunications operator. --The power of the Arroyo OnDemand solution to meet the requirements of IPTV markets, large and small. Starting with a single open architecture server that is economical for even the smallest market, Arroyo OnDemand easily grows to offer industry leading density and scalability, as well as Arroyo's unique assurance of "Always ON," non-stop reliability. --Advanced IPTV applications, including network PVR See DVR. (nPVR) and addressable Reachable. When something is addressable, it can be identified and manipulated independently of its surroundings. For example, screen pixels and RAM memory are addressable. Each of the screen's picture elements can be individually turned on and off, and each of the memory's bytes can be advertising, which will differentiate IPTV offerings and maximize ARPU (Average Revenue Per User) A calculation often used to determine the overall value of an application. It is also used to rate particular customers, especially in the wireless space, by comparing someone's account to the overall average. . MRG's Senior Analyst and IPTV specialist Bob Larribeau commented, "When it comes to IPTV services, 'content is king.' It's clear that success in this market depends on the selection, packaging, and delivery of attractive content. Arroyo's strategy of supporting a range of entertainment services such as VOD, gaming, addressable advertising, and network PVR, can create significant revenue generating opportunities for IPTV network operators." "We're excited to debut our end-end on demand solution for IPTV with so many industry firsts - the highest performing, densest solutions for large markets, the most economical solutions for small markets and a range of advanced, revenue generating services for both," said Arroyo's President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Rick DeGabrielle. "This demonstration will also feature Arroyo OnDemand's support for the new H.264 video compression codec, which allows TV streams to be sent across ADSL See DSL. ADSL - Asymmetric Digital Subscriber Line telephone lines with lower bandwidth." Arroyo OnDemand provides the intelligence that enables multiple independent, open standards-based hardware elements to operate as one, delivering critical benefits over competing hardware-based video delivery solutions. These benefits include unmatched flexibility; effortless scalability of streams, content and ingest in·gest tr.v. in·gest·ed, in·gest·ing, in·gests 1. To take into the body by the mouth for digestion or absorption. See Synonyms at eat. 2. ; and Arroyo's "Always ON" capability that deliver 24x7 reliability and total system availability. Arroyo OnDemand's breakthrough performance includes the industry's first 10 Gigabit Ethernet support, unparalleled streaming density of over 3000 2Mbps H.264 streams per rack unit, and the ability to simultaneously ingest over 400 channels per industry-standard server. Using Arroyo OnDemand, operators can deliver more revenue-generating services faster, enhance customer satisfaction, and achieve the lowest total cost of ownership in the industry. About Arroyo Video Solutions Arroyo Video Solutions is the creator of an innovative software infrastructure that empowers operators to realize the promise of personalized entertainment services. This software enables a network of 100 percent industry-standard servers to work together to deliver a multitude of revenue-generating personalized applications, including video/music on demand, advertising, network PVR, and games. Truly the direction for the future, Arroyo's software infrastructure shifts the focus from individual servers to the network. It delivers the networking intelligence required to build large, scalable, highly-reliable, open personalized entertainment networks and removes the limitations inherent in proprietary hardware in the areas of flexibility, future-proofing, and total ownership cost. Arroyo's customers consist of operators and service providers around the world, including the two largest U.S. cable operators, Comcast and Time Warner Cable This article or section needs sources or references that appear in reliable, third-party publications. Alone, primary sources and sources affiliated with the subject of this article are not sufficient for an accurate encyclopedia article. . For more information, please visit http://www.arroyo.tv. |
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