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Arris PHD - Avada's Answer to "Trendy" Listening.


BUTLER, Pa. -- Avada Hearing Care Centers, operating subsidiary An operating subsidiary is a business term frequently used within the United States railroad industry. In the case of a railroad, it refers to a company that is a subsidiary but operates with its own identity and rolling stock.  of Hearing Healthcare Management, Inc. (HHM HHM Humoral Hypercalcemia of Malignancy
HHM Hierarchical Holographic Modeling
HHM Heart Health Monitor
HHM Hand Held Module
HHM Human Head Modeling
HHM HDL Hierarchy Manager (Prime Technology) 
), has launched a stylish hearing device with maximum performance and virtual invisibility. This new generation of digital "hip" hearing technology is uniquely designed for the techno-savvy, cosmetically-conscious consumer. It's called the Arris ar·ris  
n. pl. arris or ar·ris·es
The sharp edge or ridge formed by two surfaces meeting at an angle, as in a molding.



[Alteration of Old French areste, fishbone, spine
 PHD and it's only available at Avada Hearing Care Centers.

Avada's Arris PHDs are the solution for those who want to understand speech in noisy situations without the stigma stigma: see pistil.
Stigma
mark of Cain

God’s mark on Cain, a sign of his shame for fratricide. [O. T.: Genesis 4:15]

scarlet letter
 of wearing old-fashioned, bulky bulk·y  
adj. bulk·i·er, bulk·i·est
1. Having considerable bulk; massive.

2. Of large size for its weight: a bulky knit.

3. Clumsy to manage; unwieldy.
 hearing aids Hearing Aids Definition

A hearing aid is a device that can amplify sound waves in order to help a deaf or hard-of-hearing person hear sounds more clearly.
. This hearing "accessory" is geared for a younger, image-conscious, high-tech generation.

Russ Hearn, director of marketing for Avada Hearing Care Centers, says, "Many people elect to not seek help simply because they do not want to wear a hearing device. Why? The answer is simple: vanity. Now that we have the Arris PHD, there's no excuse."

Hearing instruments have never been associated with the fashion industry - until now. With its high-tech performance, tiny triangular shape, and seventeen stylish colors to choose from, the Arris PHD marks the beginning of a new era of "trendy listening." These stylish, mini listening accessories have more in common with today's Bluetooth devices than traditional hearing aids.

"I've been in the hearing healthcare industry for 17 years and I have never seen anything so revolutionary! The PHD has many colors and styles to choose from, all designed to fit so discreetly that at first glance, one may not even notice them," Hearn noted.

With its "open-ear" design, the Arris PHD does not block the ear canal ear canal
n.
The narrow, tubelike passage through which sound enters the ear. Also called external auditory canal.
, avoiding that "plugged-up" feeling. Also, due to its unique style and programming flexibility, consumers can be fitted and walk out of the office with a new set of PHDs the very same day.

Other than its cool, sleek features and open ear design, the advanced, high-performance digital technology inside each PHD sets it apart from any other hearing instrument on the market. Old-fashioned analog models simply make sounds louder. The PHD utilizes multiple microphones and "artificial intelligence" to automatically reduce background noise while making speech clearer and sharper.

For a limited time, Avada locations will be offering free hearing screenings and free Arris PHD demonstrations.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 13, 2007
Words:357
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