Army Guard Unveils New Big-Screen Ad CampaignThe Army National Guard has enlisted two superstars to attract new members through a new nationwide theater advertising campaign that debuted late last month. The new campaign features a video that includes music from Kid Rock and features Dale Eamhardt Jr., the Guardsponsored NASCAR NASCAR (National Association for Stock Car Auto Racing), organization that sanctions American stock-car races, est. 1948. It held its first race in Daytona Beach, Fla. Sprint Cup driver. Over the next two months, Warrior will appear in more than 3,000 theaters around the country. The video and preshow slides will air before every movie except those rated "G" and "PG." Lt. Gen. Clyde Vaughn, Army Guard director, said during an Aug. 20 screening that the campaign will have impact. "There is no doubt in my mind that we're going to attract a lot of folks that are interested in serving," he said. Kid Rock wrote the song, Warrior, specifically for the Army Guard. "He is as real as it comes," said Col. Mike Jones of the Army Guard's strength maintenance office. "And he was unapologetic about supporting the Army National Guard recruiting program." The music video is a part of a multidimensional mul·ti·di·men·sion·al adj. Of, relating to, or having several dimensions. mul  ti·di·men marketing approach also consisting of theater lobby stands, popcorn-bag advertising, preshow slides, a lobby presence, an interactive microsite, a free MP3 download of Warrior song and print advertising in national magazines.
The official Warrior microsite is at www.NationalGuardWarrior.com and features free downloads of the Warrior commercial for MP3 players A digital music player that supports the MP3 format, which was the audio format that started a revolution in online music downloads and distribution. All portable music players, the iPod being the most popular, support MP3 along with one or more other audio formats. and of computer screen wallpaper wallpaper was used in Europe in the 16th and 17th cent. as an inexpensive substitute for costly hangings. The French developed marbled papers, introduced from the East via Italy and used at first for box coverings, into larger sheets for wall coverings and also made as well as behind-the-scenes videos and photos. The Army Guard's first music video titled Citizen Soldier by Three Doors Down was very popular in theaters around the country last year. The song is included in the band's current self-titled album, Three Doors Down. © 2008 National Guard Association of the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. Provided by ProQuest LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control . All Rights Reserved. 
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