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Are You Ready to Go Global? USDA-Funded Program for Export Readiness Training Is Available to California Agribusinesses; A Limited Number of Qualified Companies Will Be Selected to Participate.


LONG BEACH, Calif. -- California food and agricultural companies are urged to consider a new program offered by the U.S. Department of Agriculture, Emerging Markets Program that provides extensive instruction and individualized in·di·vid·u·al·ize  
tr.v. in·di·vid·u·al·ized, in·di·vid·u·al·iz·ing, in·di·vid·u·al·iz·es
1. To give individuality to.

2. To consider or treat individually; particularize.

3.
 guidance in selling their products in foreign markets.

Implemented by the California Centers for International Trade Development (CITD CITD Centers for International Trade Development ) and managed by the Western U.S. Agricultural Trade Association (WUSATA WUSATA Western US Agricultural Trade Association ), Export Readiness Training will provide selected California companies with the basics of international trade practices and the skills necessary to be successful in the global marketplace.

The program is specifically designed for minority- or women-owned businesses that grow or process food or agricultural products, which have not previously exported their products. Additionally, all products must by at least 51% U.S. origin.

The program consists of nine classroom sessions taught by experienced international marketing executives and consultants, supported by periodic meetings with a trade advisor. Specific assistance will be offered in recruiting/qualifying/selecting agents and distributors, preparing export finance loan applications, and technical assistance. Each participant will complete a customized export plan and start to implement the plan culminating with an export promotion event.

The cost of the program is $325 for the first participant and $75 for each additional attendee at·tend·ee  
n.
One who is present at or attends a function. See Usage Note at -ee1.


attendee
Noun

a person who is present at a specified event

Noun 1.
. Interested companies will need to complete an application and submit the fee by the October 3, 2005 deadline.

"Companies who participate in this comprehensive program will be prepared to actively begin exporting, and seeing increased sales and profits, for just a small investment of time and money on their part," said Eliza Lane, Outreach and Communications Coordinator for WUSATA.

Only a limited number of qualified companies will be admitted to the program, which is scheduled to begin training in mid-October 2005. Registration is available online at www.wusata.org/ert or by calling 888-638-7888.

For further information, call Priscilla Lopez Priscilla Lopez is an American singer, dancer, and actress.

Born on February 26, 1948 in the Bronx, Lopez has the distinction of having appeared in two Broadway landmarks - one of its greatest hits, the highly-acclaimed, long-running A Chorus Line
 (Southern and Northern California Northern California, sometimes referred to as NorCal, is the northern portion of the U.S. state of California. The region contains the San Francisco Bay Area, the state capital, Sacramento; as well as the substantial natural beauty of the redwood forests, the northern ) at 562-938-5018 or Candy Hansen (Central and Northern California) at 888-638-7888.

About the organizations:

The U.S. Department of Agriculture's Emerging Markets Program provides funds for technical assistance activities that promote, enhance or expand the export of U.S. agricultural commodities to overseas emerging markets. (http://www.fas.usda.gov/mos/em-markets/em-markets.html)

The Western United States Noun 1. western United States - the region of the United States lying to the west of the Mississippi River
West

Santa Fe Trail - a trail that extends from Missouri to New Mexico; an important route for settlers moving west in the 19th century
 Agricultural Trade Association is a non-profit organization A non-profit organization (abbreviated "NPO", also "non-profit" or "not-for-profit") is a legally constituted organization whose primary objective is to support or to actively engage in activities of public or private interest without any commercial or monetary profit purposes.  that promotes the export of food and agricultural products from the Western region of the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . (http://www.wusata.org)

The state's 14 Centers for International Trade Development provide export-import technical assistance, one-on-one consulting, and market research, opportunities to meet foreign buyers through foreign trade missions and trade shows, and on-going seminars in international trade. (http://www.citd.org/)
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Publication:Business Wire
Date:Aug 25, 2005
Words:432
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