Arctic Cat's MultiRack Platform Earns Several Industry Awards--`All-Terrain Vehicle Magazine', `ATV Magazine' and `ATV Rider Magazine' All Recognize Innovative MRP System.Business Editors THIEF RIVER The Thief River is a tributary of the Red Lake River in northwestern Minnesota in the United States. Via the Red Lake River, the Red River of the North, Lake Winnipeg and the Nelson River, it is part of the watershed of Hudson Bay. FALLS, Minn.--(BUSINESS WIRE)--Jan. 5, 2004 Arctic Cat Arctic Cat is a producer of all-terrain vehicles and snowmobiles in the United States. Located in Thief River Falls, Minnesota, they are a top competitor with other snowmobile companies such as Polaris, Ski-Doo by Bombardier, and Yamaha Motor Company Ltd.. Inc. (Nasdaq:ACAT ACAT See: Automated Customer Account Transfer ) today announced that its innovative MultiRack(TM) Platform (MRP (Material Requirements Planning) An information system that determines what assemblies must be built and what materials must be procured in order to build a unit of equipment by a certain date. ), for use on select Arctic Cat all-terrain vehicles (ATVs), has received several key industry awards recognizing its versatility and ease of use. All-Terrain Vehicle Magazine awarded the MRP its "2004 Best In Class" award under the Best Utility Feature category, ATV (1) (Advanced TV) An early name for the digital TV standard proposed by the Advisory Committee on Advanced Television Service (ACATS). See ACATS. See also ATV Forum. (2) (Analog TV) Refers to the NTSC, PAL and SECAM analog TV standads. Magazine gave the MRP system its "2003 Product Innovation Award" and ATV Rider Magazine named the MRP a "2003 Best of Category" for the Multi-Task ATV segment. The MRP system allows users to quickly customize their ATVs with a wide variety of accessories for construction, camping and fishing, among other activities. "Our MRP has enjoyed rave reviews ever since we first introduced the concept last year," said Christopher A. Twomey, chairman and chief executive officer of Arctic Cat. "We're proud that the MRP has earned so many top honors." The patented design of the MRP's front and rear cargo racks accept special "slide in" attachments that securely hold specialized accessories and gear. Each MRP accessory attachment can be affixed af·fix tr.v. af·fixed, af·fix·ing, af·fix·es 1. To secure to something; attach: affix a label to a package. 2. or removed in seconds with simple retaining pins, enabling users to customize the ATV to fit their needs and maximize the large load capacities of the ATV's front and rear racks. On current 2004 model MRPs, Arctic Cat expanded the number of available attachments to more than 40, introducing nine customized accessory packages for specific applications, including construction, ranching, fishing, camping, landscaping and hunting. Arctic Cat also introduced "Rapid" shelters on select MRP accessory packages. These tent-like shelters attach to the MRP's front and rear racks and can be quickly deployed, comfortably enclosing the ATV and up to two people. Two popular Rapid MRP packages include the Rapid Shack(TM), which can quickly create a fishing shelter for ice fishing, as well as the Rapid Blind(TM), a hunting blind for big game or waterfowl waterfowl, common term for members of the order Anseriformes, wild, aquatic, typically freshwater birds including ducks, geese, and screamers. In Great Britain the term is also used to designate species kept for ornamental purposes on private lakes or ponds, while in applications. "This year, we further enhanced the MRP's versatility by becoming the first ATV manufacturer to offer optional integrated shelters," Twomey said. Model year 2004 MRP-equipped Arctic Cat ATVs and accessory attachments are available at local Arctic Cat dealers nationwide. Visit www.arcticcat.com to view the full spectrum of MRP packages and accessories. Arctic Cat Inc. designs, engineers, manufactures and markets all-terrain vehicles (ATVs) and snowmobiles under the Arctic Cat(R) brand name, as well as related parts, garments and accessories. The company markets its products through a network of independent dealers located throughout the contiguous United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and Canada, and through distributors representing dealers in Alaska, Europe, the Middle East, Asia and other international markets. For more information, visit the company's Web site at www.arcticcat.com. |
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