Archi-Tech Systems Announces Industry's Long Awaited Managed Care Decision Support Solution At The Physician Level Is Finally Available.

Business Editors/Hi-Tech/Health & Medical Writers

WEST TRENTON, N.J.--(BW HealthWire)--March 13, 2002

Archi-Tech Systems announces its launch of DART Managed Care -- the pharmaceutical industry's first decision-support solution that enables you to design, execute and evaluate the full continuum of your managed care needs at the physician and aggregate data levels.

With over 73% of Rx's being paid for by third parties, one of the most critical components to the profitability and success of your product resides in the ability of your organization to effectively target and pull-through both regional and national managed care contracts.

It's a well-known fact that success in managed care is driven by physician adherence to contract. Influencing physician adherence is the best way to achieve contract performance.

Success is dependent upon the most effective utilization of physician level data. Determining plan control both positive and negative for a specific product in a specific market, and identifying those physicians affiliated with those plans is powerful information.

According to Jim Barone, Vice President of Sales and Marketing, "Up until now, vendors have only provided pharmaceutical companies with aggregate managed care solutions - not physician level solutions, because the necessary technology didn't exist. DART Managed Care adds the competitive edge that's been missing."

Only aggregate level managed care solutions have been available until now because the data vendors themselves agree that the plan data at the physician level is 10 to 15 times larger than at the physician level alone.

"The biggest obstacle to success with managed care obstacle has been sheer data volume. Managed care data is difficult to manage, even more difficult to access", according to Paul Gray, President of Archi-Tech Systems. Archi-Tech's new solution is based on the company's proven DART(TM) indexing and compression technology that has been in use in the pharmaceutical industry for the past nine years.

Specifically, DART Managed Care provides pharmaceutical companies with these benefits:

-- Integrate large disparate data sets like physician level, plan, profiles, formulary and geographical data into a single tool for complete managed care and pull-through analysis

-- Analyze plan control, physician affiliation and adherence to formulary

-- Ability to drill into plans at the physician level and across all geographies and alignments

-- Evaluate product performance -NRx, TRx volume and share covering 24 months of history

-- Customer targeting

-- Distribution channel analysis

-- Plan and state performance benchmarks

-- Pull through design, implementation and execution

-- Save money by eliminating the aggregate managed care feeds from

your data vendor.

Managing and maximizing your return on investment in managed care has just become a whole lot easier. Senior executives throughout the pharmaceutical industry are branding DART Managed Care as the most significant next step break through in effective pull-through management.