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ArcSoft TotalMedia(TM) Mobile for Texas Instruments "LoCosto" Single Chip Featured at 3GSM.


ArcSoft Mobile Platform Solution Highlighted at TI's Press Event

BARCELONA, Spain -- ArcSoft, Inc. is demonstrating ArcSoft TotalMedia[TM] Mobile on the Texas Instruments See TI.

(company) Texas Instruments - (TI) A US electronics company.

A TI engineer, Jack Kilby invented the integrated circuit in 1958. Three TI employees left the company in 1982 to start Compaq.
 Incorporated (TI's) "LoCosto" single-chip cell phone solution this week at 3GSM World Congress 2007. Additionally, TotalMedia Mobile is being featured at TI's 3GSM press events on February 12th at the Fira Palace Hotel. ArcSoft is widely recognized for its ability to deliver innovative, feature-rich multimedia solutions to mobile devices.

"Our relationship with TI is a great way to provide the multimedia functionality that end-users have been asking for," said Michael Downs Michael Lynn Downs (born June 9, 1959 in Dallas, Texas) is a former American football safety in the NFL, having played for the Dallas Cowboys (1981-1988) and the Phoenix Cardinals (1989). He is a 1977 graduate of South Oak Cliff High School in Dallas. , ArcSoft Vice President of Marketing and Business Development. "We have been working together to deliver a flexible multimedia solution whose performance exceeds our customers' expectations."

"The eILoCosto' platform and multimedia frameworks, such as ArcSoft TotalMedia Mobile, deliver mobile affordable entertainment applications including video, audio, and photos to consumers worldwide, especially in emerging markets," said Markus Tremmel, worldwide manager of TI's Cellular Systems Ecosystem. "Our close relationship with ArcSoft allows us to quickly deliver new features to mass market handsets around the world."

The ArcSoft TotalMedia[TM] Mobile for TI "LoCosto" solution includes music and video playback, photo and video capture, a photo editor, and a photo organizer/viewer. More information is available at www.arcsoft.com/products/mobiledevicesolution/ti_locosto.asp. Key features include:

* Full video capture and playback capability

* Tight integration with TI's audio system

* Flexible multimedia framework, including software codecs and support for DSP-based codecs The following is a list of codecs. Audio codecs
Non-compression formats
  • Audio Interchange File Format (AIFF, container format)
  • Resource Interchange File Format (RIFF, container format)
 

* Fully optimized software-based codecs for MPEG-4, H.263, MP3, AAC-LC, MIDI, and JPEG JPEG
 in full Joint Photographic Experts Group

Standard computer file format for storing graphic images in a compressed form for general use. JPEG images are compressed using a mathematical algorithm.
 

* Minimal RAM consumption (internal RAM For other uses, see Iram.
Internal RAM, or IRAM, is the address range of RAM that is internal to the CPU. Some object files contain an .iram section.

Generally, IRAM is composed of very high speed SRAM located alongside of the CPU.
 usage of 50kb or less)

ArcSoft, Inc. is a member of TI's OMAP OMAP Office of Medical Assistance Programs (Oregon Department of Human Services)
OMAP Open Multimedia Applications Platform (Texas Instruments semiconductor operating system) 
[TM] Developer Network, a group of leading software developers porting advanced applications to TI's high performance, power-efficient OMAP processors, including the "LoCosto" family of solutions. Handset manufacturers adopting OMAP devices enjoy the rapid deployment of compelling wireless applications -- including streaming audio A one-way audio transmission over a data network. It is widely used on the Web as well as company networks to play audio clips and Internet radio. Computers in home networks stream audio (mostly music) to digital media hubs connected to home theaters.  and video, multimedia messaging, gaming, security, speech recognition, location based services and mobile commerce -- across all leading operating systems. Systems level integration services are also provided worldwide by independent OMAP Technology Centers. The OMAP platform has been selected by leading manufacturers, such as Nokia, Palm, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98).

NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd.
, Fujitsu, LG Electronics, Hewlett-Packard, Sendo, HTC HTC HTML (Hyper Text Markup Language) Component
HTC High Tech Computer Corp (Taiwan, China)
HTC Hennepin Technical College (Minnesota)
HTC High-Throughput Computing
 and many more, for their 2.5 and 3G wireless devices. For more information, please visit www.ti.com/omap.

About ArcSoft

ArcSoft, Inc. is a leading developer of multimedia software and embedded solutions for digital cameras, PC-peripheral, mobile phone, and consumer electronics manufacturers. ArcSoft offers a full line of consumer-level desktop applications centered on digital pictures and video. Visit www.arcsoft.com.

e 2007. All rights reserved, ArcSoft and the ArcSoft logo are registered trademarks of ArcSoft, Inc. ArcSoft TotalMedia is a trademark of ArcSoft, Inc. OMAP is a trademark of Texas Instruments. All other products and companies named herein are trademarks of their respective owners.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 12, 2007
Words:472
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