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ArcSoft Launches Multi-Platform Video-Editing Solution; VideoImpression Offers Fun, Intuitive and Easy-to-Use Video Editing for the `Rest of Us'.


Business Editors/High-Tech Writers

PC Expo A trade show for resellers, corporate managers and technical professionals from CMP Media LLC, a subsidiary of United Business Media. First held in New York in 1983 with 120 exhibitors and 9,600 attendees, the show grew from the personal computer's early years to 550 vendors and more than  2000

NEW YORK--(BUSINESS WIRE)--June 28, 2000

ArcSoft, a leading digital imaging software company and provider of online photo services, today announced the release of VideoImpression(TM), a new multi-platform video-editing program for novice users. Available in both MAC and PC platforms, VideoImpression has a suggested retail price of $49.99.

"VideoImpression provides a consumer-friendly alternative to complex and intimidating video editing See nonlinear video editing and video editor.  programs, " said Joe Bollentini, executive vice president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of ArcSoft. "VideoImpression's intuitive, straight-forward user interface allows for flexible editing and playback, as well as a variety of output options."

VideoImpression is a simple-to-use video-editing program for creating desktop presentations for home, business, and the Internet. The program offers the ability to easily capture and work with multiple resources such as video, stills and graphics without the complexity of a high-end video editor.

Movies, Slide Shows & Special Effects special effects, in motion pictures, cinematographic techniques that create illusions in the audience's minds as well as the illusions created using these techniques.  

Users can create mini movies complete with transition effects, text effects, animation and audio. Producing slide-shows and other types of presentations is a snap. Users simply drag-and-drop images, video, audio files and transition effects from VideoImpression's Album Manager straight into a storyboard A sequence of images and annotations for a cartoon, animation or video. Storyboards are previews of the final version and typically contain mockups rather than final art and images. Before computers, storyboards were drawn with pen and ink on lightweight cardboard. , for a visual map of their presentation. Brightness and contrast can be applied to individual images. Titles, headings and text can then be added to complete the sequence. The Text Tool provides an extensive variety of font type, color and size options.

Dozens of transitions and special effects are grouped into categories of Dissolve, Wipe, Fancy and Special effects. Some of the effects within each category include zoom in, drop down, static, rotate, fade, curtain up, curtain down, dissolve, wipe right, wipe down, sweep and many more.

With VideoImpression, users can acquire images directly from any digital camera, scanner, capture device or TWAIN-compliant device. VideoImpression also works with video cameras, capture devices and images stored on the computer's hard drive, floppy disks, CD-ROMs or other removable media In computer storage, removable media refers to storage media which can be removed from its reader device, conferring portability on the data it carries. A removable drive is a reader device for such media. . The VideoImpression Album Manager allows easy organization of video clips and image files into video, still image and audio albums. Files may be sorted by name, type, date, and size. To start a creation, users simply drag images, audio and video from albums to the storyboard where they can be arranged into any sequence.

Saving creations is simple and easy to do. The variety of file formats supported include: VideoImpression File (.vif) and VideoImpression mini-player (.exe), as well as MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs).  (.mpg), Video (.avi), Animmated GIF GIF
 in full Graphics Interchange Format

Standard computer file format for graphic images. GIF files use data compression to reduce the file size. The original version of the format was developed by CompuServe in 1987.
 (.gif) and Quick Time Movie (.mov). Video clips, screen captures, and still images can be saved for viewing in slideshow-type presentations in AVI, MPEG, and EXE formats.

VideoImpression makes it easy for users to share their masterpieces over the Internet as well. Videos can be saved as self-playing emails (EXE files-PC only) that can be sent from the desktop to friends, family and co-workers. Users can also create animated interlaced GIF A GIF image that gradually comes into focus. Instead of displaying a line at a time from top to bottom, lines at various intervals throughout the frame are displayed until all the lines are filled in.  files for easy posting on Web pages or to send with emails.

About ArcSoft

Founded in 1994 and based in Fremont, Calif., ArcSoft develops and markets digital imaging and video software products and Internet technology designed for the creation of business graphics, consumer photo editing See photo editor. , multimedia, and Internet publishing. ArcSoft's OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  customers are leading digital camera, printer, scanner and computer manufacturers. Besides hosting ArcSoft's own PhotoIsland.com, a consumer photo-sharing and photo-archiving site, the PhotoIsland Network System is powering some of the most intriguing image sharing, management and photo-centric Web sites on the Internet.

Note to Editors: PhotoIsland and VideoImpression are trademarks of ArcSoft, Inc. ArcSoft and the ArcSoft logo are all trademarks of ArcSoft, Inc. All other product names are trademarked or registered by their respective companies.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 28, 2000
Words:602
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