Arbor Software and DataMind Team to Combine Strategic Benefits of OLAP and Data Mining.SUNNYVALE, Calif.--(BUSINESS WIRE)--Oct. 21, 1996--Arbor Software Corporation (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : ARSW ARSW Annual Report of the Secretary of War ), a leading provider of client/server software for business planning, analysis and management reporting, today announced that it has joined forces with DataMind, the provider of software to Mine Your Own Business, to bring the benefits of OLAP (OnLine Analytical Processing) Decision support software that allows the user to quickly analyze information that has been summarized into multidimensional views and hierarchies. OLAP tools are used to perform trend analysis on sales and financial information. (On-Line Analytical Processing (database) On-Line Analytical Processing - (OLAP) A category of database software which provides an interface such that users can transform or limit raw data according to user-defined or pre-defined functions, and quickly and interactively examine the results in various dimensions ) and data mining technology to business professionals. The companies unveiled their plan for incorporating business modeling capabilities with multidimensional planning and analysis in a new white paper entitled "A Model for Effective, Customer-Oriented Market Plans." Arbor and DataMind will promote the combined capabilities of the Essbase multidimensional OLAP Server and the DataMind Professional Editions so that customers can easily perform data mining functions on data managed by the Essbase OLAP server. This combined solution leverages the widespread popularity and power of spreadsheets as the leading desktop analysis tool. Business managers in customer-centric organizations are challenged to rapidly build accurate, explainable profitability plans. For example, they might need to develop a customer-share planning model to analyze potential sales across customer demographics, or predict profitability of a product in a specific channel by applying product packaging scenarios. Compressed planning cycles and an increasing drive for organizations to gain competitive advantage demand solutions that deliver productivity improvements for managers to better understand, model and communicate significant relationships that exist in the data. "Integrated data mining and OLAP using Arbor's Essbase multidimensional database See OLAP. will provide customers with business planning capabilities unlike any others available," said A.J. Brown, vice president of marketing for DataMind. "The Arbor/DataMind solution is true OLAP combined with true data mining to offer the most comprehensive set of tools for making better business decisions." "Predictive modeling tools align perfectly with Arbor's Open OLAP Framework by improving the understanding of information and accelerating the overall planning process," said Kirk Cruikshank, Arbor's vice president of marketing. "By integrating Essbase and DataMind, marketing managers will be able to analyze promotional effectiveness, understand the characteristics of profitable customers, develop promotional plans and monitor performance." An Operational OLAP environment integrates the planning and modeling aspects of the decision support process with monitoring and analyzing performance against plan, so analysts can ask "What Happened?" "What If?" and "What Next?". Operational OLAP requires technology offered in Arbor's Essbase multidimensional database server to deliver "speed of thought" response, multi-user read and write access, large-scale data capabilities, user scalability and a robust analytical calculation. Data mining software adds a deeper level of analysis into the Operational OLAP model by automatically examining millions of relationships between data elements and presenting understandable results. Arbor and DataMind's joint white paper -- A Model for Effective, Customer-Oriented Market Plans -- is available from DataMind at http://www.datamindcorp.com or 800/273-7102 or by calling Arbor at 800/858-1666. About DataMind Products DataMind provides client/server data mining software for high-end analysis of complex corporate data. An easy to use interface provides business professionals the capability to automatically examine data residing on their desktops or networked data warehouses and identify important relationships that may not be obvious. Unlike other data mining solutions, which are designed for artificial intelligence experts, DataMind's patent-pending Agent Network Technology produces easy-to-understand data models that require no initial training. Business users can view models through Microsoft Excel (tool) Microsoft Excel - A spreadsheet program from Microsoft, part of their Microsoft Office suite of productivity tools for Microsoft Windows and Macintosh. Excel is probably the most widely used spreadsheet in the world. Latest version: Excel 97, as of 1997-01-14. spreadsheets or Word files that explain data relationships in familiar terms. The same models can be used to either analyze data or predict scenarios, enabling users to fully understand their predictions. Users can also leverage the DataMind models to conduct more focused analysis and reporting through Arbor's Essbase server. About Essbase Essbase is a multidimensional database optimized for business planning, analysis and management reporting applications such as profitability analysis, budgeting, forecasting, planning, financial consolidations, sales analysis and EIS (1) (Executive Information System) An information system that consolidates and summarizes ongoing transactions within the organization. It provides top management with all the information it requires at all times from internal and external sources. . Based upon a true, client/server architecture An environment in which the application processing is divided between client workstations and servers. It implies the use of desktop computers interacting with servers in a network in contrast to processing everything in a large centralized mainframe. See client/server. , Essbase supports multi-user read and write access, large-scale data capacity, robust analytical calculations, flexible data navigation and consistent, rapid response times. The Essbase server's open architecture supports direct data access using standard spreadsheets, leading third-party query, reporting and EIS tools and Web browsers The following is a list of web browsers. Historical Historically important browsers In order of release:
Essbase scales from a single-user version to an enterprise OLAP solution serving thousands of users with databases that are hundreds of gigabytes in size. Essbase enables corporations to deliver OLAP applications directly from operational systems, or as a data mart A subset of a data warehouse for a single department or function. A data mart may have tens of gigabytes of data rather than hundreds of gigabytes for the entire enterprise. See data warehouse. within an overall data warehousing See data warehouse. data warehousing - data warehouse architecture. Essbase operates on Windows NT (Windows New Technology) A 32-bit operating system from Microsoft for Intel x86 CPUs. NT is the core technology in Windows 2000 and Windows XP (see Windows). Available in separate client and server versions, it includes built-in networking and preemptive multitasking. , OS/2, UNIX UNIX Operating system for digital computers, developed by Ken Thompson of Bell Laboratories in 1969. It was initially designed for a single user (the name was a pun on the earlier operating system Multics). and AS/400 servers across all major networks connected to Windows, Macintosh and UNIX clients. About DataMind DataMind Corporation, headquartered in Redwood City, Calif., is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. that develops, sells and supports the first data mining software designed specifically for business professionals. Its industry-leading DataMind products help end users make better business decisions by giving them high-performance, accurate, and easy-to-understand solutions for discovering new relationships in their data. DataMind's target customers are companies that want to leverage their existing data warehouse and decision support systems to gain an edge in knowledge over their competition. About Arbor Software Arbor Software Corporation (NASDAQ: ARSW) develops and markets client/server software for business planning, analysis and management reporting. Arbor's products are used by more than 800 corporations spanning a broad range of industries and business applications including BankBoston, Fidelity, Los Angeles Times Los Angeles Times Morning daily newspaper. Established in 1881, it was purchased and incorporated in 1884 by Harrison Gray Otis (1837–1917) under The Times-Mirror Co. (the hyphen was later dropped from the name). , Pennzoil, PEPSICO, Prudential and Sears. Arbor has over 100 application, services, tools and platform partners, including Fujitsu, Hewlett-Packard, IBM and Microsoft See Microsoft and IBM. . Arbor's products are sold direct, as well as through system integrators and VARs worldwide. Arbor's offices are located in Atlanta, Boston, Chicago, Dallas, Houston, Los Angeles, New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , Sunnyvale, Washington D.C., Hamburg, London, Paris and Sydney. More information on Arbor products and services can be found on Arbor's World Wide Web (WWW WWW or W3: see World Wide Web. (World Wide Web) The common host name for a Web server. The "www-dot" prefix on Web addresses is widely used to provide a recognizable way of identifying a Web site. ) site at http://www.arborsoft.com. -0- Note to Editors: Note: Arbor and Essbase are registered trademarks of Arbor Software Corporation. DataMind and Mine Your Own Business are trademarks of DataMind Corporation. Any other product or company names may be trademarks or registered trademarks of their respective owners. For Arbor Software product information, please call 800/858-1666 or send e-mail to info@arborsoft.com. CONTACT: Arbor Software Joanna McMillan, 408/541-4035 jmcmillan@arborsoft.com or DataMind A.J. Brown, 415/364-5880 ajbrown@datamindcorp.com |
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