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Arasan Launches World's First CE-ATA Host Controller IP Core; Ambarella the First Licensee.


SAN JOSE, Calif. -- Arasan Chip Systems, Inc. (Arasan), a leading supplier of reusable Intellectual Property (IP's) cores, today launched the world's first CE-ATA Host Controller IP core.

Ambarella am·ba·rel·la  
n. In both senses also called Otaheite apple.
1. A tree (Spondias cytherea) native to the Pacific islands and grown in tropical and subtropical regions for its edible fruits.

2.
, a company providing ASIC's for Consumer Products, became the first licensee of CE-ATA Host Controller IP from Arasan Chip Systems for use in its chipsets.

Mr. Chan Lee, Vice President of VLSI VLSI: see integrated circuit.


(1) (Very Large Scale Integration) Between 100,000 and one million transistors on a chip. See SSI, MSI, LSI and ULSI.

(2) (VLSI Technology, Inc., Tempe, AZ, www.semiconductors.
, said, "Arasan's product focus and speed of execution is amazing. We feel secure in knowing that our technology will always be up to date."

Arasan's CE-ATA Host Controller IP conforms to CE-ATA Digital Protocol revision 1.0, with support for CE-ATA Digital Protocol commands (CMD CMD cerebromacular degeneration. 60/CMD61). The CE-ATA interface allows for lower pin count, better power utilization, voltages tailored to battery-based applications, and more efficient command protocol.

Through industry adoption of CE-ATA, consumers have access to a greater variety of innovative products including digital music players, PDAs, personal video players, cellular handsets, GPS navigation systems, automotive devices, and various new and emerging applications. CE-ATA-based products will offer compatibility and interoperability with other CE-ATA devices to further enable the concept of mobility and "plug and play."

About CE-ATA

CE-ATA was publicly announced in September 2004 at the Intel Developer Forum Intel Developer Forum (IDF), is a twice yearly gathering of technologists to discuss Intel products and products based around Intel products. The first IDF was in 1997. There is usually a Spring IDF and a Fall IDF.  by a group of industry-leading companies specializing in various market segments. Industry leaders presented a cost-effective solution to enable the adoption of higher capacity digital storage afforded by disk drives into host systems such as handheld and consumer electronic devices.

CE-ATA is based on the MMC electrical interface, using an optimized subset of the ATA (1) (AT Attachment) The specification for IDE drives. See IDE.

(2) See analog telephone adapter.

ATA - Advanced Technology Attachment
 command set to improve performance for multimedia applications in handheld and consumer electronic devices. Visit www.ce-ata.org for more information.

About Arasan

Arasan Chip Systems Inc., founded in 1995, is a leading supplier of Reusable Intellectual Property (IP's) cores, semiconductors and electronic design services. Arasan's product portfolio is focused on Bus Interfaces and includes IP's for USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
 1.1 & 2.0, PCI (1) (Payment Card Industry) See PCI DSS.

(2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus).
, MMC and SDIO technologies. Arasan's products enable businesses to develop and leverage product design and development. Arasan Chip Systems is a Member of the CE-ATA Work group and has been an executive member of MMC Association since 2003. Arasan is headquartered in San Jose, California San Jose (IPA: /ˌsænhoʊˈzeɪ/) is the third-largest city in California, and the tenth-largest in the United States. It is the county seat of Santa Clara County. , with design centers in India and support options available in Taiwan, China & Europe.
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Publication:Business Wire
Date:Apr 18, 2005
Words:375
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