Arabel Records International, Inc. Firms Up Strategic Alliances With 'TIO' AND 'McCANN'.Entertainment Editors WILMINGTON, Del.--(ENTERTAINMENT WIRE)--Nov. 28, 2001 Arabel Records International, Inc. (PinkSheets:ARBL ARBL Amara Raja Batteries Ltd ) is pleased to announce the engagement of 'The Investor Online' (TIO TIO Telecommunications Industry Ombudsman (Australia) TIO Technology Innovation Office TIO Turn It Off TIO Take It Off TIO Times of India TIO Tropical Intraseasonal Oscillation TIO Television Information Office ) to develop and implement a strategic investor relations Investor relations The process by which the corporation communicates with its investors. plan on behalf of Arabel Records International. Arabel Records has also narrowed their search for a marketing agency with a second round of meetings (MacLaren McCann). About ARABEL: Arabel Records (www.arabelrecords.com) specialises in the development, production and promotion of radio friendly youth oriented o·ri·ent n. 1. Orient The countries of Asia, especially of eastern Asia. 2. a. The luster characteristic of a pearl of high quality. b. A pearl having exceptional luster. 3. pop / dance / R&B / hip hop hip-hop or hip hop n. 1. A popular urban youth culture, closely associated with rap music and with the style and fashions of African-American inner-city residents. 2. Rap music. adj. music on an international scale. Arabel will provide established product into an enormous established market that is always hungry for new releases. The commercial music (pop, rock and country) scene accounts for the lions share of the annual $40 billion global music industry. A recent Billboard article on SoundScan stated that less than 1% of the CD's released in the US last year accounted for 56% of the revenues. Media technological advances as they are, (Jupiter Research estimates the online music market will exceed $5.4 bil by 2005) an astute as·tute adj. Having or showing shrewdness and discernment, especially with respect to one's own concerns. See Synonyms at shrewd. [Latin ast music company will not only understand the impact of these trends, but capitalise on them as they emerge. About TIO: 'The Investor Online' (www.theinvestoronline.com) is a multi service Investor Relations firm with a direct subscriber list of millions of potential investors. TIO specialises in preparing research reports with verified documentation for on-line promotion. TIO has established alliances with CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence) CNBC Consumer News and Business Channel CNBC Congress of National Black Churches, Inc. and a host of other respected financial web sites. They will also promote Arabel to a number of specific distribution lists including brokerage firms, online investors sites and their own subscriber lists. Through a series of TIO produced news releases and special reports, TIO will strive to have Arabel featured on a number of top investor and financial sites. About MacLAREN McCANN: (marketing agency) The local office of the McCann Erickson McCann Erickson is a global advertising agency network, with offices in over 130 countries and almost eight decades of multinational experience . McCann is a subsidiary of the Interpublic Group of Companies (www.mccann.com) agency has emerged as the front-runner for the Arabel global Account. McCann's experience with Coke, GM, Microsoft, Sprint, Sony and Universal combined with their extensive cultural research resources and client driven approach to campaign development has given them the edge. Certain statements in this News Release constitute "forward looking statements" within the meaning of the Private Securities Litigation's Reform Act of 1995. Such forward looking statements involve risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Corporation to be materially different from any future results, performance or achievements expressed or implied by such forward looking statement. Mustak Buksh, President ARABEL RECORDS INTERNATIONAL, INC. |
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