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AquaClara, SerVen Rich Announce Distribution & Bottling Agreement with United Brands.


Business Editors

CLEARWATER, Fla.--(BUSINESS WIRE)--June 5, 2001

AquaClara Bottling & Distribution, Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:AQCB) and SerVen Rich, Inc. announced today a commitment with United Brands, L.L.C. for SerVen Rich brand "master" distribution through United Brand's vast warehouses, sales broker network and transport shipping. United Brands will be distributing the SerVen Rich Oxygen-Enriched Drinking Water drinking water

supply of water available to animals for drinking supplied via nipples, in troughs, dams, ponds and larger natural water sources; an insufficient supply leads to dehydration; it can be the source of infection, e.g. leptospirosis, salmonellosis, or of poisoning, e.g.
 bottled by AquaClara to the national and international marketplace.

In addition, the master distributor has made a multi-million dollar commitment, which includes a 22 million case order in the first year, for launching and distributing SerVen Rich Imported Natural Spring Water. The new product will offer consumers waters in 8 oz., 16.9 oz., 1 liter liter, abbr. l, unit of volume in the metric system, defined since 1964 as equal to 0.001 cubic meters, or 1 cubic decimeter. A cube that has each of its edges equal to 10 centimeters has a volume of 1 liter. The liter is equal to 1.057 liquid quarts, 0.  and 1.5 liter sizes under the licensed SerVen Rich label. Additional products, such as foods and other beverages also will be part of this distribution and product line alliance.

The SerVen Rich brand, which is licensed by AquaClara, is the brainchild brain·child  
n.
An original idea or plan attributed to a person or group.


brainchild
Noun

Informal an idea or plan produced by creative thought

Noun 1.
 of Richard Williams, famed tennis coach and father of tennis champions Venus and Serena Williams Serena Jameka Williams, (born September 26, 1981) is an American former World No. 1 ranked female tennis player who has won eight Grand Slam singles titles and an Olympic gold medal in women's doubles.[1]. .

"SerVen Rich is proud of its alliance with such a significant, global master distributor," said SerVen Rich President & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Don Butler Reverend Don Butler is a fictional conservative televangelist from Virginia, played by Don S. Davis. He is a recurring character on the American television show The West Wing. . "United Brands will be taking SerVen Rich's oxygen-enriched brand, as well as our new imported spring water line, to the world's consumers."

AquaClara Chairman of the Board and CEO, E. Douglas Cifers said, "We are excited about working with United Brands in this new alliance to distribute our oxygen-enriched purified drinking water and produce additional quality water products. AquaClara's partnership with SerVen Rich has caused such tremendous opportunities for growth that we are looking forward to adding a partner who can enhance our distribution and ensure our supply can meet public demand for this increasingly popular brand." Cifers added, "This unique relationship allows AquaClara to bring revenues and royalties that will go straight to the bottom line, benefitting our shareholders and company growth."

United Brands has committed $5 million in water manufacturing improvement to meet the specifications and quality standards set by AquaClara Bottling & Distribution and SerVen Rich.

United Brands President, Michael Goeree added, "The bottled water industry has become so competitive. It is an honor As a verb, to accept a bill of exchange, or to pay a note, check, or accepted bill, at maturity. To pay or to accept and pay, or, where a credit so engages, to purchase or discount a draft complying with the terms of the draft.  to be allied with this quality product and explosive brand name. We look forward to bringing SerVen Rich to all corners of the consumer market."
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 5, 2001
Words:382
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