AquaCell Hires First Manufacturers' Rep Firm For Purific Cooler Retail Sales.Business Editors RANCHO CUCAMONGA Rancho Cucamonga (răn`chō k  'kəmäng`gə), city (1990 pop. 101,409), San Bernardino co., S Calif. , Calif.--(BUSINESS WIRE)--April 5, 2002 AquaCell Technologies Inc. (AMEX AMEX See: American Stock Exchange :AQA AQA Assessment and Qualifications Alliance (UK) AQA Assessment and Qualifications Alliance AQA Any Question Answered AQA American Quality Assessors (India Pvt Ltd) ) today announced that its Global Water-Aquacell subsidiary has hired its first manufacturers' sales rep firm, B3W Inc., with a sales force of 24 people, to sell the company's patented self-filling Purific(R) Water Cooler to office supply retailers and wholesalers in the Western region. "We view manufacturer's representative sales organizations (reps) as a significant means of obtaining retail and wholesale distribution because they have well established relationships with the various companies to which they sell and with the decision makers," said AquaCell's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. James C. Witham. "We researched several firms to represent us to the office supply market, including to retailers with whom we are already working. In our selection process, we felt it was important that our first rep firm be of the highest quality. "B3W came highly recommended by a major retailer of office supplies Office supplies is the generic term that refers to all supplies regularly used in offices by businesses and other organizations, from private citizens to governments, who works with the collection, refinement, and output of information (colloquially referred to as "paper work"). and we are pleased to be represented by B3W for the markets they cover. This is our first step in establishing a nationwide rep network to target specific markets within the retail and wholesale arenas." Mike Ferry, B3W's president said: "We are excited about working with AquaCell and selling the Purific coolers to office supply and furniture companies within our territory. We believe this is a great product that fits well within our area of expertise and with our customer base." B3W's strength lies not only in its size, but also in its approach to the market. The company is well established and motivated to produce high sales volume, having an intimate understanding as to how each of their customers can best be reached. B3W, with headquarters in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, , was established in 1970 and has regional offices in Northern California, Arizona and Colorado with a sales force that covers California, Arizona, Nevada, New Mexico, Hawaii, Colorado, Utah, Montana, Wyoming, Oregon, Washington and Idaho. B3W represents an array of office products including consumable items such as labels and file folders, as well as office furniture. Introducing AquaCell AquaCell, based in Rancho Cucamonga, manufactures products for water filtration and purification through its two operating subsidiaries, Global Water-Aquacell Inc. and Water Science Technologies Inc. Its products address various water treatment applications for industrial, commercial, institutional and residential applications. These applications range from providing purified drinking water drinking water supply of water available to animals for drinking supplied via nipples, in troughs, dams, ponds and larger natural water sources; an insufficient supply leads to dehydration; it can be the source of infection, e.g. leptospirosis, salmonellosis, or of poisoning, e.g. -- through its point-of-use patented self-filling Purific(R) Water Cooler and production of water bottling plant equipment -- to processing water for ultra-pure purposes, such as micro-chip and pharmaceutical manufacturing. Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. Statement Under the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995 Certain statements in this news release constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the company to be materially different from any future results, performances or achievements expressed or implied by such forward-looking statements. Forward-looking statements include, but are not limited to, statements about: the company's ability to continue relationships with customers; the company's ability to offer its products at competitive prices; the company's ability to maintain its listing on the American Stock Exchange American Stock Exchange (AMEX) Stock exchange in the U.S. Originally known as “the Curb,” it began as an outdoor marketplace in New York City c. 1850. It moved indoors to its present location in the Wall Street area in 1921. ; and the company's ability to use the most current technology for its products. |
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