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Aqua Pennsylvania Changes Customer Service Number for More Than 350,000 Customers in Southeastern Pennsylvania; Phone Number Change is First Step towards Centralized Customer Service.

BRYN MAWR Bryn Mawr (brĭn mär), uninc. town (1990 est. pop. 10,000), Montgomery co., SE Pa., a residential suburb of Philadelphia. It is the seat of Bryn Mawr College (for women), opened in 1885 by the Society of Friends. , Pa. -- Approximately 350,000 customers of Aqua Pennsylvania, Inc. (Aqua) in southeastern Pennsylvania will be dialing a new number for customer service and water emergencies beginning October 5. The company is the largest water utility in the suburban Philadelphia area.

Aqua is changing the 800 number currently used by customers in Delaware, Montgomery, Chester, Bucks and Berks counties as it prepares to centralize cen·tral·ize  
v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es
1. To draw into or toward a center; consolidate.

 its customer service operations with its sister companies in 12 other states. Eventually, the company's customer call center located in Bryn Mawr will be expanded and will handle customer calls from throughout the entire state of Pennsylvania, as well as New Jersey and New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
. The transition for the complete centralization of Aqua's customer service operations is expected the take more than a year, however, customers in southeastern Pennsylvania will begin dialing the new number associated with the change immediately.

The new toll-free number for Aqua customer service is 877-987-2782, which translates alphabetically to 877-WTR-AQUA. The new number is to be used by customers for routine customer service inquiries as well as to report water emergencies.

Aqua Vice President, Public Affairs Those public information, command information, and community relations activities directed toward both the external and internal publics with interest in the Department of Defense. Also called PA. See also command information; community relations; public information.  and Customer Operations Chris Franklin said the number was chosen intentionally. "The WTR WTR Water
WTR Writer
WTR Wait To Restore
WTR Wireless Technology Research
WTR Walker, Texas Ranger (TV show)
WTR Western Test Range
WTR With-The-Rule Astigmatism
WTR Working Time Regulation (UK) 
 is actually the New York Stock Exchange New York Stock Exchange (NYSE)

World's largest marketplace for securities. The exchange began as an informal meeting of 24 men in 1792 on what is now Wall Street in New York City.
 ticker for our parent company, Aqua America, and of course the last four digits translate alphabetically to our brand name, Aqua," explained Franklin. "While it can be harder to dial by letters than numbers, it is often easier to remember phone numbers that are associated with letters--particularly when they can be pronounced."

Franklin said misplaced mis·place  
tr.v. mis·placed, mis·plac·ing, mis·plac·es
a. To put into a wrong place: misplace punctuation in a sentence.

 calls to the old phone number will be forwarded to the new number for a period of time, but encouraged customers to begin using the new number immediately. The new phone number will be prominently displayed on every customer bill for convenience. In addition, bill inserts with the new number will begin showing up in customers' bills beginning this next week.

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Publication:Business Wire
Date:Oct 4, 2005
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