AppsMall.com to Help IBM Software Business Partners Deliver e-Business Solutions; Initiative Provides Customers and Business Partners with Enhanced Web Sales Tools.Business Editors & High-Tech Writers ROCHESTER, Minn.--(BUSINESS WIRE)--July 25, 2000 AppsMall.com L.L.C., an Internet-based software solutions sales assistance provider and distributor of ISV (Independent Software Vendor) A person or company that develops software. It implies an organization that specializes in software only and is not part of a computer systems or hardware manufacturer. (Independent Software Vendor) applications, today announced an agreement with IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) to use its Web-based sales portal to help IBM Software Business Partners deliver e-business solutions to mid-market customers in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and Europe. The AppsMall.com site (www.appsmall.com) offers customers innovative Web-based tools to identify e-business solutions to address their IT needs. Working with IBM, AppsMall.com has enhanced its sales portal to help customers rapidly locate the IBM Software Business Partners who are best suited to fulfill ful·fill also ful·fil tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils 1. To bring into actuality; effect: fulfilled their promises. 2. these requirements. "Our initiative with AppsMall.com provides an easy-to-use Web site for customers to identify e-business solutions and get connected to an IBM Software Business Partner who can help them deploy the solution," said James Neiser, vice president, Worldwide Distribution Channel Marketing, IBM Software Group. "This initiative is complementary to IBM's PartnerWorld strategy, and this agreement offers immediate benefits to IBM, AppsMall.com, our Business Partners, and customers, while ensuring compatibility with PartnerWorld for Software plans." One important element to the portal is "AppsExpert," which accepts customer inquiries in business language and then finds IBM-based solutions and complementary products that best fulfill a customer's needs. In addition, AppsMall.com offers customers a range of Web-based tools including: downloadable software demonstrations, financial-planning tools for e-business implementations, solution configurators to assist a company with an e-business plan, and service provider referrals to help customers find IBM Software Business Partners. For IBM Software's Business Partners in Europe and the United States, AppsMall.com's sales portal is backed by sales assistance that includes telephone support as well as sales lead A sales lead is the identity of a person or entity potentially interested in purchasing a product or service, and represents the first stage of a sales process. The lead may have a corporation or business associated with the person(s). management and follow-up using the Internet. AppsMall.com's business model is based on signing up IBM Software Business Partners on a no-charge basis, assisting them in closing sales leads, and sharing a percentage of any AppsMall.com ISV revenue. "The IBM-AppsMall.com initiative is a vehicle that enables both companies to provide the highest level of sales and service to our Business Partners," said Charlie Harter, president and chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. at AppsMall.com. "Through this initiative, AppsMall.com is expanding its reach to customers and business partners and enhancing the sales cycle in delivering IBM's industry-leading e-business solutions to customers quickly." Many IBM Software Business Partners have already benefited from AppsMall.com's Web-based sales tools and recognize the intrinsic value Intrinsic Value 1. The value of a company or an asset based on an underlying perception of the value. 2. For call options, this is the difference between the underlying stock's price and the strike price. in this initiative with IBM. "AppsMall.com has already helped simplify our sales cycle and increase our software sales," says Steve Millette, vice president of business development for Amos Technology, an IBM Software Business Partner. "By linking from our Web site to the AppsMall.com portal, our customers are able to research a variety of solutions and determine which one best suits their needs. This process significantly reduces our up-front consulting time and allows us to focus our energy on closing business. Our customers feel more confident about their decision because they were involved in the research and evaluation of all possible solutions." About AppsMall.com AppsMall.com is a leading online ISV software provider for the midrange midrange Epidemiology The halfway point or midpoint in a set of observations; for most data, MR is calculated as the sum of the smallest observation and the largest observation, divided by 2; for age data, one is added to the numerator; a midrange is usually marketplace. Company operations are centralized cen·tral·ize v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es v.tr. 1. To draw into or toward a center; consolidate. 2. in Rochester, Minn., with subsidiaries and business partners located around the world. As a marketing, sales, and distribution company focused on Web-based business applications software, AppsMall.com is a pioneer in developing an Internet-assisted software channel that blends the strengths of a traditional marketing organization with a state-of-the-art Internet Web site. AppsMall.com provides a central source for software solutions, information, training, support, and fulfillment for Value Added Resellers See VAR. (company) value added reseller - (VAR, or "value added retailer") A company which sells something (e.g. computers) made by another company (an OEM) with extra components added (e.g. specialist software). . AppsMall.com is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. . |
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