Applix and EmergisCenter.com Announce a New eBusiness Partnership.Business/Technology Editors WESTBORO, Mass.--(BUSINESS WIRE)--April 6, 2000 EmergisCenter.Com to join the Applix Leadership Alliance Partner (ALAP) program to deliver Applix eBusiness Solutions as an Applications Service Provider (ASP) through their portal for emerging software and Internet companies. Applix(R) Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : APLX), a leader in eBusiness Solutions including Internet-based Customer Relationship Management (iCRM) and Internet-based Planning (iPlanning) technology announced that it will add EmergisCenter.com, a vertical industry portal for emerging software and Internet companies to its growing group of ALAP partners. EmergisCenter will offer the Applix iEnterprise suite of iCRM solutions that includes sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. , web-based customer service and CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. analytics on a hosted ASP basis. The software will be pre-configured to match the needs of startup and early stage growth companies for managing direct sales, channel partners, and customer support requirements. Application and infrastructure services will initially be offered to companies in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. and Europe. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Mark Franke, President of EmergisCenter.com, "The logic of delivering relationship management tools is irrefutable irrefutable - The opposite of refutable. , when you consider that the mission of our portal is to provide a single-point of access to strategic relationships and resources. When companies setup channel relationships through EmergisCenter, the ability to cost effectively `switch on' software that is pre-configured to manage critical front office functions makes a strong value-add story." EmergisCenter.com aggregates the fundamental strategic relationships and resources needed by early stage software and Internet companies. These include capital partners, distribution alliances, mentor/senior management relationships and essential market content. "We are rapidly adding members to our portal from the VC community, as well as the VAR/System Integrator community." said Franke. "Software companies and emerging eBusinesses represent an important market to Applix. The relationship with EmergisCenter offers a great opportunity to reach many more customers in this market with an innovative business model," said Alan Goldsworthy, President of the eBusiness Solutions Division at Applix. According to Goldsworthy, "Our products offer great value to companies at all stages of growth in a range of vertical industries. The vertical portal A Web site that provides news, articles and services to a particular industry such as IT, finance and retail. It is the industry-specific equivalent of the general-purpose portal on the Web. Also called a "vortal." See portal, corporate portal, business intelligence portal and Web hub. approach delivers a cost-effective solution to software companies and emerging eBusinesses. We believe EmergisCenter's offering will meet the needs of this important segment of the market that is not being satisfied by other ASP models. We find EmergisCenter.Com a very exciting opportunity." About Applix: Applix, Inc. (NASDAQ:APLX), headquartered in Westboro, Mass., enables interactive and collaborative eBusiness processes throughout web based Coming from a Web server. See Web application. communities. Applix eBusiness Solutions include Applix iEnterprise, and iCustomerCommunity.com - an interactive, Web-based community for the entire eBusiness value chain. Applix delivers a comprehensive community for planning functions (iPlanning) including budgeting, financial, customer and operational analysis with real-time Business Intelligence/OLAP technology provided by Applix iTM1. In addition to its eBusiness Solutions, Applix also provides a set of Decision Support applications, consisting of Applixware and Applix Anyware products. The Company's products are available on a variety of software platforms, including Windows, Windows NT (Windows New Technology) A 32-bit operating system from Microsoft for Intel x86 CPUs. NT is the core technology in Windows 2000 and Windows XP (see Windows). Available in separate client and server versions, it includes built-in networking and preemptive multitasking. , UNIX UNIX Operating system for digital computers, developed by Ken Thompson of Bell Laboratories in 1969. It was initially designed for a single user (the name was a pun on the earlier operating system Multics). and Linux environments. More information can be found at http://www.applix.com. About EmergisCenter.com EmergisCenter.com is part of the Emergis Group with headquarters in Evergreen, Colorado Evergreen is an unincorporated town, a U.S. Census Bureau Census Designated Place (CDP), and a U.S. Post Office located in Jefferson County, Colorado, United States. Evergreen is roughly 30 miles (48 kilometers) west of the City and County of Denver. . The company also has operational and consulting offices in Austin, Texas; Montreal, Canada; and Rosmalen, The Netherlands. For further information, contact Michael P. Starble, Vice President of Business Development at mstarble@emergisgroup.com or through the website at http://www.emergiscenter.com. EmergisCenter.com and the Emergis logo are registered trademarks of Emergis Group LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control . Notes to Investors This press release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995, which involve a number of risks and uncertainties that could cause actual results to differ materially. Specifically, comments related to the demand for, revenue from and acceptance of the Company's products and the Company's position in the markets, may be considered forward-looking and subject to a number of risks and uncertainties, including but not limited to: the rate of growth in market demand for the products; the acceptance of the Company's products; intense competitive conditions; rapid technological change; frequent new product introductions; and evolving domestic and international standards, which may render existing products and services obsolete. Refer to the Company's Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for the year ended December 31, 1999 for a list of factors as discussed under "Risk Factors". Applix does not undertake - and specifically declines any obligation - to publicly release the result of any revision which may be made to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of anticipated or unanticipated events. All trademarks, registered trademarks, and service marks are the property of their respective owners. |
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