Applix Enhances TM1 Platform for Business Intelligence Solutions.

Business Editors

WESTBOROUGH, Mass.--(BUSINESS WIRE)--Aug. 26, 2003

Newest Version of its OLAP Engine, TM1 8.2, Provides Significant

Administration and Deployment Advantages for Enterprise and

Mid-Market Customers

Applix, Inc. (NASDAQ: APLX), a global provider of Business Intelligence (BI) and Business Performance Management (BPM) software solutions, today announced the availability of TM1 8.2, the latest release of Applix's flasgship TM1 OLAP engine. TM1 8.2 lowers the total cost of ownership of BI and BPM applications by providing IT departments with new features that ease deployment and management.

"Business intelligence applications need not be massive, multi-year IT projects," said David Mahoney, CEO of Applix. "Applix's TM1 is already known for its rapid ROI, particularly for departmental applications in which IT support is limited. We've further streamlined the latest version - TM1 8.2 - and added key features to make it easier to use, deploy, manage and maintain."

"Additionally, many entities rely on the TM1 OLAP engine for multiple applications by multiple user communities. As companies expand the use of TM1 across their enterprises, enhancements such as those in TM1 8.2 greatly reduce the cost of rolling out additional applications," said Mahoney.

TM1 8.2 includes a number of new features that make it both easier to use and manage:

-- The ability to add dial gauges for improved Applix Integra

dashboards;

-- The consolidated hold - a feature allowing end users to "hold"

a sum at a top level and "spread" a variety of calculations

beneath, enabling them to continue to perform budgeting

allocations without affecting the top sum; and

-- A rules guide that improves the ability of customers to

leverage the power of TM1's rules for rapid, efficient

development of data models.

Another key feature of TM1 8.2 features is support for LDAP (Lightweight Directory Access Protocol) and Microsoft's Active Directory. By supporting these standards, TM1 addresses key issues for both IT administrators and end users, while lowering application maintenance costs.

Directory services provide an easier way to manage user IDs and passwords, reducing the administration tasks associated with large-scale deployments. Additionally, directory services provide a single source from which to administer user and group security policies. Since much of the information stored in and managed with TM1 applications is key financial and operational data, security of the system is paramount to a successful application. Increasingly, Applix customers are turning to TM1 to manage their Sarbanes-Oxley compliance and Six Sigma practices - activities with stringent security requirements.

"The support for LDAP and Active Directory to TM1 is important because it further reduces IT administration of TM1," said Tom Rowland, President of Breakaway Technologies, Inc., an Applix partner. "We are excited by the continued improvements to this engine because it means that companies large and small can now more quickly harness the strategic power of business intelligence -- while keeping costs down."

Availability

TM1 Version 8.2 will be available in September 2003.

TM1 Platform for Strategic Applications

Applix's TM1 is the foundation for hundreds of BI and BPM applications; more than 60 Applix business partners worldwide develop and deploy strategic applications based on TM1. Applix's own Integra platform and Interactive Planning application leverage TM1's real-time OLAP platform. Companies in a wide range of industries, including manufacturing, retail, CPG, financial services, pharmaceuticals, telecommunications, publishing and government use TM1 applications to manage and understand their financial and operational data.

TM1 offers users the ability to work directly in Microsoft Excel, allowing them to use the world's most popular spreadsheet as a familiar and comfortable front-end for harnessing TM1's unique real-time analytical capabilities. Financial planners, line-of-business managers and C-level executives alike benefit from the familiar interface to their BI and BPM applications.

Additionally, TM1 is the only BI or BPM tool in the marketplace that allows multiple users to perform read/write activities in real time with information stored within the system.

TM1, combined with Applix's data extraction tool, Turbo Integrator, enables companies to quickly access up-to-date information from a variety of data sources - including transactional information directly from ERP systems. Since the extraction of data is automated, human error is reduced, ensuring the accuracy and validity of the information. Thus, organizations relying on TM1 are empowered to make business decisions based on timely and accurate information.

TM1 Applications Provide Rapid ROI

In addition to the lower TCO provided by TM1 8.2, TM1 has a proven track record of delivering rapid return on investment (ROI) for customers. Since the solution is easily implemented, there is no long deployment schedule. In a recent survey, more than 58 percent of customers reported a 100 percent ROI within six months.

About Breakaway Technologies, Inc.

Breakaway Technologies develops advanced business intelligence solutions and analytical capabilities that help a company's management team better manage operations. The firm implements business performance management software that enables a company to collect, access, report and model the enterprise more effectively. The firm works with companies ranging from those with a few locations to global players with hundreds of locations and disparate systems around the globe. For information about Breakaway Technologies, call 215-369-7200 or visit the web site at www.breakaway-inc.com.

About Applix

Applix (NASDAQ: APLX) is a global provider of Business Intelligence and Business Performance Management software solutions based on its TM1 product. These solutions enable the continuous management and monitoring of performance across the financial, operational, customer and organizational functions within the enterprise. More than 1,700 customers worldwide use Applix's adaptable, scalable and real-time solutions, delivered by Applix and by a global network of partners, to manage their business performance and respond to the marketplace in real-time. Headquartered in Westborough, MA, Applix maintains offices in four countries in Europe, North America and the Pacific Rim. For more information about Applix, please visit www.applix.com.

This news release contains forward-looking statements that involve risks and uncertainties. Forward-looking statements in this document are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements concerning future plans or results are only estimates and actual results could differ materially from expectations. Certain factors that could cause or contribute to such differences include without limitation, competitive pressures, changes in customer demands, adverse economic conditions, loss of key personnel, litigation, potential fluctuations in quarterly results, lengthy sales cycles, market acceptance of new or enhanced products and services, factors affecting spending by customers and other risks, uncertainties and factors including those described in the Company's Annual Report on Form 10-K for the year ended December 31, 2002 under the heading "Risk Factors" and its most recent Quarterly Report on Form 10-Q under the heading "Factors That May Affect Future Results." The forward-looking statements provided by the Company in this press release represent the Company's views as of the date of this release. The Company anticipates that subsequent events and developments may cause the Company's views to change. However, while the Company may elect to update these forward-looking statements at some point in the future, the Company specifically disclaims any obligation to do so, and these forward-looking statements should not be relied upon as representing the Company's views as of any date subsequent to the date of this release.

(C)2003 Applix, Inc. All rights reserved. Applix and TM1 are registered trademarks of Applix, Inc., and Applix Integra is a trademark of Applix, Inc. All other trademarks and company names mentioned are the property of their respective owners.