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Applix, Inc. Adds Over 225 New Customers Worldwide In Six-Month Period, Setting New Sales Record.


WESTBORO, Mass.--(BUSINESS WIRE)--Oct. 27, 1997--

Westinghouse, Liberty Check Printers and Malden Mills Malden Mills Industries is the original manufacturer of Polartec polar fleece and manufactures other modern textiles. The company is located in Lawrence, Massachusetts and also has operations in Hudson, New Hampshire.  among

blue-chip customers that selected Applix software solutions

Applix, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:APLX) today announced that it has added a record number of over 225 new customers during the past six months. These new customers reflect Applix's continuing leadership in providing software for accelerating productivity through the enterprise. Applix domestic and international customers include companies in the financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
, pharmaceuticals, health care, consumer goods consumer goods

Any tangible commodity purchased by households to satisfy their wants and needs. Consumer goods may be durable or nondurable. Durable goods (e.g., autos, furniture, and appliances) have a significant life span, often defined as three years or more, and
, technology, utilities, and education industries.

"Applix's success over the past six months confirms our position as an innovator in business solutions software," said Jay Waldron, president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of Applix. "We believe that much of this success stems from our thin-client approach to enterprise computing Refers to information technology in the larger company. See enterprise data and enterprise networking. , which results in robust solutions that are easy to deploy, maintain and scale over time. Companies such as Westinghouse, Liberty Check Printers and Malden Mills are recognizing the significant benefits that Applix solutions bring to the enterprise."

Applix's new customers include such blue-chip organizations as: Borden Chemical, Children's Hospital A children's hospital is a hospital which offers its services exclusively to children. The number of children's hospitals proliferated in the 20th century, as pediatric medical and surgical specialties separated from internal medicine and adult surgical specialties.  Medical Center, Corning, Inc., Heineken, Honey Baked Ham, Liberty Check Printers, London Stock Exchange London Stock Exchange

London marketplace for securities. It was formed in 1773 by a group of stockbrokers who had been doing business informally in local coffeehouses.
, Malden Mills, Miller Brewing Company Miller Brewing Company is the second largest American beermaker and is based in Milwaukee. It is owned by SABMiller. Miller owns breweries in Albany, Georgia; Chippewa Falls, Wisconsin; Eden, North Carolina; Fort Worth, Texas; Irwindale, California; Milwaukee, Wisconsin and , Pfizer, JD Power and Associates, The Seattle Times, Siemens Plessey Siemens Plessey was the name given to the Plessey businesses acquired by Siemens AG in 1989. Plessey, a British-based international electronics, defence and telecommunications company, was at the time the second largest defence electronics contractor to the Ministry of Defence and , the Smithsonian Institution Smithsonian Institution, research and education center, at Washington, D.C.; founded 1846 under terms of the will of James Smithson of London, who in 1829 bequeathed his fortune to the United States to create an establishment for the "increase and diffusion of , Standard Corp. & Merchant Bank, the University of North Carolina North Carolina, state in the SE United States. It is bordered by the Atlantic Ocean (E), South Carolina and Georgia (S), Tennessee (W), and Virginia (N). Facts and Figures


Area, 52,586 sq mi (136,198 sq km). Pop.
, U.S. Department of Energy, the Washington Opera and Westinghouse, among others. These customers chose software solutions from Applix's product lines, which include the Anyware line of Java-enabled office automation solutions, the Enterprise line of customer satisfaction solutions, Applix TM1 -- a real-time on-line analytical processing (database) On-Line Analytical Processing - (OLAP) A category of database software which provides an interface such that users can transform or limit raw data according to user-defined or pre-defined functions, and quickly and interactively examine the results in various dimensions  solution, and the Applixware line of real-time desktop and development tools.

Customers Cite Tremendous Benefits Using Applix Solutions

Liberty Check Printers, Inc. provides printed checks, services and products to more than 3,400 U.S. credit unions and plans to roll out Applix Enterprise to telesales and service representatives, in addition to the manufacturing divisions. "One of our strategic advantages at Liberty Check Printers is our ability to respond to unique customer issues, such as delivering an abundance of various customized products in a short timespan," says Michael Provenzano, executive vice-president of technology and operations, at Liberty. "We believe Applix Enterprise, with its integrated sales and service modules and thin-client technology, is the best solution to enable our sales force and customer care representatives to communicate vital customer information with each other to resolve customer issues and to respond with the service that will keep them coming back. Applix's solution has one common database that shares important information that is collected by different departments. This central database is essential to serving our customers the best we know how."

Westinghouse's core businesses carry on the corporation's leadership in electrical power generation, nuclear engineering, transport refrigeration refrigeration, process for drawing heat from substances to lower their temperature, often for purposes of preservation. Refrigeration in its modern, portable form also depends on insulating materials that are thin yet effective. , government site management and information systems. Westinghouse's Process Control Division is currently using Applix's flagship Applixware product. "We've integrated the Applixware spreadsheet with our own macros in order to gather data that we gain from our temperature, pressure, and flow rate control instruments," according to Mike Gardner, senior engineer for Westinghouse's Process Control Division. "We expect Applixware to save on the cost of processing important information and reduce the time it takes to generate data reports."

Based in Lawrence, Mass., Malden Mills is the worldwide producer of high-quality Polartec and Polarfleece brand products for apparel, footwear and home furnishings. The accounting department at Malden Mills uses Applix's TM1 product to quickly calculate its profit and loss statements. "All the accounting statements are broken down by divisions," explains Doris Healy, a cost accountant at Malden Mills. "TM1 helps us retrieve the information we need for each of our many divisions quickly and easily. It's been a tremendous help in compiling monthly reports and examining budgets. Without it, we would have to spend days figuring profits. Now we can do it with the click of a button."

With flexible, easy to use, cutting edge solutions, Applix continues to be a leader in both national and international markets. Westinghouse, Liberty Check Printers and Malden Mills are among many examples of how over 225 new customers benefit from Applix business solutions.

About Applix, Inc.

Applix, Inc., (NASDAQ:APLX) headquartered in Westboro, MA, is a leading provider of software for managing customer interaction, real-time decision support and office productivity across globally networked, extended enterprise environments. The company provides cross-platform client/server, network-centric, webtop and thin-client computing solutions throughout its core offerings: Applix Enterprise, customer satisfaction software; Applix TM1, real-time multidimensional analysis for financial decision support systems; Applix office automation solutions, including Applix Office for UNIX UNIX

Operating system for digital computers, developed by Ken Thompson of Bell Laboratories in 1969. It was initially designed for a single user (the name was a pun on the earlier operating system Multics).
(R)and Windows NT and Anyware Office for Java-based desktops; Applixware, an open suite of desktop and development tools for accessing, analyzing and communicating information in real-time; and Applix Anyware, an application development and deployment solution that leverages Java to customize and deploy Applix's full suite of applications. Applix has offices worldwide and can be found on the world wide web at www.applix.com

CONTACT: Applix, Inc. Neva Group

Jillian Harvey-Asquith Leah Goldman/Lisa Melsted

508-870-0300 617-441-4000 x. 222/245

jha@applix.com lgoldman@neva.com

lmelsted@neva.com
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 27, 1997
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