Applied DNA Sciences to Present SigNature DNA at PABS 07 North America Product Authentication and Brand Security Conference on October 4.STONY BROOK Stony Brook may refer to: Massachusetts:
DNA or deoxyribonucleic acid One of two types of nucleic acid (the other is RNA); a complex organic compound found in all living cells and many viruses. It is the chemical substance of genes. Sciences, Inc., a security solutions company, announced today that its President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Dr. James Hayward James Hayward is the pseudonym of James Nice (b. 6 January 1966 in Essex), English writer on military and modern art history. Educated at the University of Glasgow prior to working in publishing and as a solicitor. will be presenting "Forensic Protection for Brands and Intellectual Property" at the PABS '07 North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. Conference on October 4, 2007 in Washington, D.C. This conference is sponsored by the Brand Protection Alliance, a group of companies in the packaging, printing and converting industries, whose purpose is to provide a comprehensive range of authentication (1) Verifying the integrity of a transmitted message. See message integrity, e-mail authentication and MAC. (2) Verifying the identity of a user logging into a network. , prevention and security solutions to the global consumer products market by implementing a systematic approach to solving product authentication and brand security challenges. "We are pleased to have been invited to speak at this important forum for anti counterfeiting technologies," stated Dr. Hayward. "Applied DNA Sciences' SigNature DNA offers definitive forensic proof of authentication and validation for brands and intellectual property, something we believe other security solutions cannot match. Our SigNature DNA is both secure and cost effective and can complement other security applications, yielding a significant deterrent against counterfeiting, product diversion, piracy, and fraud. I look forward to the opportunity to present our SigNature DNA Program at this conference where a number of different market verticals will be represented." Dr. Hayward further stated, "APDN continues to improve its SigNature DNA solution, most recently implementing an additional rapid detection platform, for which patents have been filed. The planned introduction of a rapid, portable machine for use in the field will offer even faster forensic authentication. Additionally, partner collaborations remain on track and discussions with interested third parties continue to progress, although no assurance can be given that any additional agreements will be entered into." About SigNature DNA APDN SigNature DNA Markers are used to help fight counterfeiting, product diversion, piracy, forgery forgery, in art forgery, in art, the false claim to authenticity for a work of art. The Nature of Forgery Because the provenance of works of art is seldom clear and because their origin is often judged by means of subtle factors, art , identity theft and unauthorized intrusion into physical locations and databases. Trade in counterfeit goods accounts for approximately seven percent of world trade, or hundreds of billions of dollars annually. APDN's SigNature DNA Markers consist of botanical DNA segments custom manufactured by APDN to identify a particular class of individual products or items. During this manufacturing process, APDN scrambles and encrypts a naturally occurring botanical DNA code segment or segments, and then encapsulates the resulting DNA segment utilizing APDN's proprietary SigNature DNA Encapsulation (1) In object technology, the creation of self-contained modules that contain both the data and the processing. See object-oriented programming. (2) The transmission of one network protocol within another. system. The sequence is then recorded and stored in a secure database. This SigNature DNA Marker can then be embedded Inserted into. See embedded system. into a broad variety of media. Because the portion of DNA in a SigNature DNA Marker used to identify the marker is so minute, it cannot be detected unless it is replicated billions of times over, or amplified. This amplification can only be achieved by applying matching strands of DNA, or a primer, and PCR PCR polymerase chain reaction. PCR abbr. polymerase chain reaction Polymerase chain reaction (PCR) techniques to the SigNature DNA Marker. The sequence of the relevant DNA in a SigNature DNA Marker must be known in order to manufacture the primer for that DNA. As a result, we believe the effort required to find, amplify, select and clone the relevant DNA in a SigNature DNA Marker would involve such enormous effort and expense that SigNature DNA Markers are virtually impossible to copy without APDN's proprietary systems. About Applied DNA Sciences, Inc. Applied DNA Sciences, Inc. provides botanical DNA encryption, embedment and authentication solutions that can help protect companies, governments and consumers from counterfeiting, fraud, piracy, product diversion, identity theft and unauthorized intrusion into physical locations and databases. APDN's common stock is listed on the Over-The-Counter Bulletin Board under the symbol "APDN". The statements made by APDN may be forward-looking in nature and are made pursuant to the safe harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. describe APDN's future plans, projections, strategies and expectations, and are based on assumptions and involve a number of risks and uncertainties, many of which are beyond the control of APDN. Actual results could differ materially from those projected due to our short operating history, limited financial resources, limited market acceptance, market competition and various other factors detailed from time to time in APDN's SEC reports and filings, including our Annual Report on Form 10-KSB, filed on January 16, 2007 and our subsequent quarterly reports on Form 10-QSB. APDN undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date hereof to reflect the occurrence of unanticipated events. |
|
||||||||||||||||

Printer friendly
Cite/link
Email
Feedback
Reader Opinion