Apple Rush Earns Organic & Kosher Certs., ATO Show Highlights.

BLUE ISLAND, Ill. -- RushNet, Inc's (RSHN.PK) Apple Rush division last week passed both its Organic and Kosher Certification inspections, allowing all its pre-sold orders to be released.

Apple Rush Company personnel recently sampled Apple Rush at the All Things Organic (ATO) Trade Show in Chicago May 6-8. The heavily attended show was running concurrent with Grocery industry's FMI and United Produce Shows, as well as the Spring Fancy Food Show, where buyers from all channels crowded the booth and showed major interest in both the bottle and the forthcoming can line. With Apple Rush Company's beverages now fully credentialed, all doors are open to the expanding product line. The company's personnel saw that full potential at the ATO Show with buyers from large and smaller regional grocery, natural and specialty food chains agreeing to take the line on now. The company also received unexpected interest from foodservice buyers, both in the U.S. and overseas.

There was much foreign interest in the Organic Apple Rush line. A South Korean foodservice company, who servers one million meals a day, said they wanted the line as well as a major Japanese beverage distributor is looking to make a commitment to import the line. A key distributor with strong ties to a major food & beverage company who covers all the Caribbean and Central America was clearly interested developing its Organic program with Apple Rush as its centerpiece. There was also a serious inquiry from a high ranking U.S. Military Procurement Officer for developing a worldwide distribution program for the Organic Apple Rush line.

Robert Corr, President of RushNet and Apple Rush Company stated: "This was a certainly a busy show for us, surprising in some ways; I wasn't expecting to see the foodservice buyers until the National Restaurant Show in Chicago this weekend. The foreign foodservice interest was something special for a new beverage like ours, and I wouldn't be surprised if the volume of the can line exceeds the bottle line by early fall. Filling pre-sold orders from distributors in the Midwest, Southwest, California, the Northwest as well as Western & Eastern Canada, and Puerto Rico, will require us to have additional production runs sooner than we expected."

The company also stated that it has added new personnel who will strengthen the operation across the board. A Regional Sales Manager experienced in Metro-Chicago beverage sales has also been added. He will be making Headquarter calls at major grocery and independent chains to gain penetration into the various tiers of grocery distribution. Garden Beverage will handle a good amount of the distribution for those chains that authorize the Organic Apple Rush line.

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