Appistry Founder and Chief Strategist Bob Lozano to Speak at Next Generation Data Center Conference.ST. LOUIS -- Appistry, the pioneer and leading provider of application fabric software, today announced that Bob Lozano, Chief Strategist and Founder of Appistry, will be speaking at the inaugural Next Generation Data Center[TM] Conference & Expo (NGDC NGDC National Geophysical Data Center NGDC Natural Gas Distribution Company [TM]). The event, taking place August 6-9, 2007 at the Moscone Center The Moscone Center is San Francisco, California's largest convention and exhibition complex. The complex consists of two main underground halls underneath Yerba Buena Gardens, Moscone North and Moscone South, as well the three-level Moscone West exhibition hall across 4th Street. in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , will focus on new technologies and their impact on the data center, covering mission-critical applications and the technology supporting those applications including virtualization An umbrella term for enhancing a computer's ability to do work. Following are the ways virtualization is used. Hardware Virtualization Partitioning the computer's memory into separate and isolated "virtual machines" simulates multiple machines within one physical computer. , grid computing grid computing, the concurrent application of the processing and data storage resources of many computers in a network to a single problem. It also can be used for load balancing as well as high availability by employing multiple computers—typically personal , and service oriented architecture (SOA (1) (Start Of Authority) The first record in a DNS zone file. See DNS records. (2) (Service Oriented Architecture) The modularization of business functions for greater flexibility and reusability. ). Lozano's first session, "Case Study: Revolutionary Solutions for the Data Center of the Future" will be held Tuesday August 7 from 3 to 4 PM. His second session, "Application Fabrics: A Google-Like Approach to Service-Oriented Applications and Enterprise 2.0" will be on Thursday August 9 from 10:15 to 11:15 AM. The first session will examine how Dulles, Va.-based GeoEye (Nasdaq:GEOY), a leader in the geospatial intelligence community, has overcome application development challenges, characterized by very high data volumes, high data rates, and extreme computational requirements. Lozano will discuss how GeoEye was able to commoditize key portions of their infrastructure, significantly cut operational costs and create new geoint products faster and more reliably by taking advantage of the application fabric's "scale-out" virtualization, software-based reliability, and automated management capabilities. Lozano will also demonstrate application fabric's unique ability to simplify the process of building highly scalable and reliable applications while deploying them on networks of inexpensive, commodity-grade hardware. GeoEye expects to launch their next-generation commercial imaging satellite, GeoEye-1, in early 2008. It will be the world's highest resolution Earth imaging satellite with a ground resolution of .41-meter or about 16 inches. The second session will show how Google serves as example for the industry, famously deploying its applications across hundreds of thousands of commodity-grade servers while at the same time remaining nimble nim·ble adj. nim·bler, nim·blest 1. Quick, light, or agile in movement or action; deft: nimble fingers. See Synonyms at dexterous. 2. and driving costs extremely low. Application fabric technologies seek to commercialize these ideas for the mainstream enterprise, simplifying application development and deployment. Due to the virtualizing nature of the application fabric, just as in the Google case, if a machine or component dies it can be "left dead in the rack" for later. Bob Lozano is a technology industry veteran, serial entrepreneur Serial entrepreneur Business person that successfully starts (does not kill) a number of different businesses. , and co-founder of Appistry, and currently serves as the company's Chief Strategist, where he plays an instrumental role in charting the company's business and technology strategy. He blogs at http://www.appistry.com/blogs/bob. For more information on Next Generation Data Center Conference & Expo, or to register for the event, visit www.ngdcexpo.com. About Appistry Appistry's flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , Appistry Enterprise Application Fabric, delivers the combined benefits of grid computing and virtualization by allowing customers to rapidly create highly scalable service-oriented applications and readily deploy them across a virtualized "grid" of inexpensive computers. As a result, Appistry customers, such as FedEx, Northrop Grumman Northrop Grumman Corporation (NYSE: NOC) is an aerospace and defense conglomerate that is the result of the 1994 purchase of Grumman by Northrop. The company is the third largest defense contractor for the U.S. and GeoEye, are able to quickly and inexpensively bring new capabilities to market, with the agility, dependability and scale demanded by their businesses. For more information, visit www.appistry.com, or call 888-APP-0111 (888-277-0111). Appistry and the Appistry logo are registered trademarks of Appistry, Inc. All other registered and unregistered trademarks are the sole property of their respective owners. |
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