Apparel Sales Expected to Surge During Back-To-School Season.NEW YORK--(BUSINESS WIRE)--August 8, 1995--It's beginning to look a lot like Christmas as shopping center shopping center, a concentration of retail, service, and entertainment enterprises designed to serve the surrounding region. The modern shopping center differs from its antecedents—bazaars and marketplaces—in that the shops are usually amalgamated into retailers -- especially those selling apparel -- gear up for the intense Back-to-School season. The August-September back-to-school season is the most lucrative non-Christmas selling period for malls nationwide, with average monthly sales up 19% over the January-October average, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the International Council of Shopping Centers The International Council of Shopping Centers (ICSC) is an international trade association of the shopping center industry. The organization, founded in 1957, has 65,000 members worldwide, which include shopping center owners, developers and managers, as well as other individuals, (ICSC ICSC International Council of Shopping Centers ICSC International Chemical Safety Cards ICSC International Civil Service Commission ICSC International Council of Shopping Centres ICSC International Catholic Stewardship Council ). The beneficiaries of the intense shopping period are stores selling children's clothing, family apparel chains like The Gap and family shoe stores like Athlete's Foot athlete's foot: see ringworm. athlete's foot Form of ringworm that affects the feet. In the inflammatory type, the infection may lie inactive much of the time, with occasional acute episodes in which blisters develop, mostly between the toes. and Foot Locker Foot Locker, Inc. (NYSE: FL) is a major American sportswear and footwear retailer, with its headquarters in New York City, and operating in approximately 20 countries worldwide. It is the successor corporation to the F.W. Woolworth Company (“Woolworth’s”). . Based on a proprietary database of 420 regional malls, ICSC reports that more than one-fifth (21%) of all children's apparel is sold during the back-to-school season. Apparel accounts for almost half (49%) of all mall sales in September, while December apparel sales make up only 42% of the total, according to ICSC. "The holidays get all the attention, but the back-to-school season is critical for shopping centers and has become the focus of a high level of promotional activity in recent years," said John Konarski, vice president of research for ICSC. "Retailers need to do their homework on what the young consumers are looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. ." What's hot this year, according to an informal ICSC survey of retailers and mall managers, are backpacks -- in earth tones, plaids, bright colors, and even suede. "Backpacks have become the lunchbox of the '90's," Konarski said. What's also hot: -- Twin sets (two sweaters made to be worn one over the other) Wool gabardine, denim, satin -- Plum-colored apparel -- Durable casual outerwear -- Girls' jumpers that show the influence of menswear fabrics and military dress -- Anything connected to Pocahontas Among the examples of back-to-school promotions offered by malls across the country: -- Five and 10-dollar discount coupons for teens, college students, and younger parents -- Prize offerings to teens who fill out surveys, or call into the local youth-oriented radio stations with their opinions -- Benefits such as airline discount vouchers, theater tickets, and birthday gift certificates to shoppers participating in a swipe-card data collection system used to help mall retailers effectively promote back-to-school items. Founded in 1957, ICSC is the not-for-profit trade association of the shopping center industry. It serves its 30,000 members in 58 countries by assisting in the development of their businesses through professional education, conferences and conventions, publications, research, and legislative action. CONTACT: ICSC, New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Mark Schoifet 212/421-8181, ext. 344 or M Booth & Associates, Inc. Raina Grossman/Helen Spanakos 212/481-7000 |
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