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AppRiver Launches CNBC TV Ad Campaign.


National Ad Highlights Importance of E-mail Encryption E-mail encryption refers to encryption, and often authentication, of e-mail messages. E-mail encryption usually relies on public-key cryptography. E-mail encryption protocols
Popular protocols for e-mail encryption include:
  • S/MIME
  • OpenPGP
 for Businesses

GULF BREEZE, Fla. -- AppRiver, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, a leading provider of e-mail messaging and Web security solutions, today launched a CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence)
CNBC Consumer News and Business Channel
CNBC Congress of National Black Churches, Inc.
 Television (TV) campaign that highlights the importance of safeguarding corporate communication with e-mail encryption--a process that mitigates the risk of an e-mail security breach by providing end-to-end security, thereby ensuring the only person to read a sent e-mail is the intended recipient.

The CNBC TV ad series will run in all major U.S. markets for approximately six weeks, beginning November 2, 2009. This highly targeted campaign delivers a simple message to let business and IT decision makers know that AppRiver bridges the gap between sending e-mails and creating trusted communications. A copy of the e-mail encryption commercial is currently available on the AppRiver Web site.

"As the CNBC ad depicts, cyber (1) From "cybernetics," it is a prefix attached to everyday words to add a computer, electronic or online connotation. The term is similar to "virtual," but the latter is used more frequently. See virtual.  criminals are skilled at stealing e-mail," said Joel Smith
    ''This article is about the Australian rules footballer. For the drug dealer and murderer see Joel Smith (murderer)
Joel Smith (born May 3, 1977), is an Australian rules footballer.
, CTO (Chief Technical Officer) The executive responsible for the technical direction of an organization. See CIO and salary survey.  at AppRiver. "AppRiver's CipherPost e-mail encryption service enables organizations to protect message confidentiality with full assurance that business processes will continue unimpeded unimpeded
Adjective

not stopped or disrupted by anything

Adj. 1. unimpeded - not slowed or prevented; "a time of unimpeded growth"; "an unimpeded sweep of meadows and hills afforded a peaceful setting"
. With AppRiver, business communication via e-mail or mobile messaging is secured with end-to-end, content-level encryption The reversible transformation of data from the original (the plaintext) to a difficult-to-interpret format (the ciphertext) as a mechanism for protecting its confidentiality, integrity and sometimes its authenticity. Encryption uses an encryption algorithm and one or more encryption keys. ."

See AppRiver at Interop New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 2009

AppRiver's CipherPost[TM] e-mail encryption service will be on display at booth #436 during Interop New York, taking place November 16-20, 2009 at the Jacob Javits Convention Center.

AppRiver's encryption technology includes:

* E-mail Encryption

* Blackberry Encryption

* Outlook Encryption

Along with AppRiver's CipherPost, the company will feature Interop demonstrations of the following services from its award-winning Software-as-a-Service (SaaS) security suite:

* AppRiver SecureTide[TM] Spam and Virus Protection

* AppRiver Secure Hosted Exchange

* MessageSniffer[TM] E-mail Scanning Engine

To schedule a meeting with AppRiver's experts at Interop New York 2009, please contact Tiffany Archambault or Kristin Forte at 1.781.684.0770 or e-mail appriver@schwartz-pr.com.

About AppRiver

AppRiver is a Software-as-a-Service (SaaS) provider offering award-winning e-mail and Web security solutions to businesses of all sizes. Understanding the need to protect networks from today's increasingly complex IT threats, AppRiver offers businesses a comprehensive, yet affordable subscription-based solution that incorporates the latest spam and virus protection, e-mail encryption and Web security on the market. In addition, the company provides a complete managed service for Microsoft[R] Exchange. Since its inception, AppRiver has sustained an impressive 95% customer retention rate while growing its customer base to more than 40,000 companies and over 6 million mailboxes worldwide. In 2009, AppRiver was voted "Best Channel Vendor" by Business Solutions magazine, receiving the highest published scores in Service/Support, Product Reliability and Channel Friendliness. The company is led by a 2009 Ernst & Young Florida Entrepreneur of the Year award winner, and has been identified as one of the top 100 companies to watch by Red Herring Red Herring

A preliminary registration statement that must be filed with the SEC describing a new issue of stock (IPO) and the prospects of the issuing company.

Notes:
 magazine. For more information, please visit www.appriver.com.
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Publication:Business Wire
Date:Nov 2, 2009
Words:463
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