Apogee's DDX Selected for Full-Line of Microsoft Xbox Audio Systems.Business Editors/High-Tech Writers NORWOOD, Mass.--(BUSINESS WIRE)--Dec. 11, 2003 API's Spherex Subsidiary Exclusive Producer and Marketer of Xbox(R) Branded Audio Systems Apogee apogee (ăp`əjē), point farthest from the earth in the orbit of a body about the earth. See apsis. The farthest point. Technology, Inc. (AMEX AMEX See: American Stock Exchange : ATA (1) (AT Attachment) The specification for IDE drives. See IDE. (2) See analog telephone adapter. ATA - Advanced Technology Attachment ), a leading provider of digital audio amplification solutions, today announced the selection of their Direct Digital Amplification (DDX DDx abbreviation for differential diagnosis; used in medical records. ) solution for inclusion in the full-line of new Xbox(R) branded speaker systems. The systems will be designed by Spherex, a subsidiary of Audio Products International (API), who will produce and market the Xbox(R) branded "reference standard" video game audio systems under a 3-year exclusive global licensing agreement with Microsoft Corporation (company) Microsoft Corporation - The biggest supplier of operating systems and other software for IBM PC compatibles. Software products include MS-DOS, Microsoft Windows, Windows NT, Microsoft Access, LAN Manager, MS Client, SQL Server, Open Data Base Connectivity (ODBC), MS Mail, . Under the agreement, the audio systems containing Apogee's DDX(R) solution will be available in over 25,000 points of distribution worldwide with initial products expected at retail in Q1 2004. Apogee's DDX Power and Controller ICs were selected for use in the Xbox(R) audio systems based on the design flexibility and performance of DDX as well as the company's ability to provide extensive design support. The DDX-2100's powerful, highly efficient, all-digital, versatile design will enable Spherex to mix and match power configurations with subwoofers and satellites to deliver intense multi-channel Xbox(R) gaming experiences. In conjunction with Spherex's OMNIPOLAR(TM) technology which disperses sound in a 360 degree pattern and Waves Ltd.'s MaxBass(R) that psycho-acoustically extends the lower end of bass frequency response up to one-and-a-half octaves to deliver deeper, richer, more natural bass, DDX will create the most realistic immersive experience available for gaming, movies and music. The Xbox(R) branded audio systems will also be the first to incorporate Apogee's recently announced DDX-8001 Controller adding significant processing power for design flexibility. The DDX-8001 was instrumental to Spherex's design providing unrivaled 10-band EQ, bass management, advanced mixing and Automode(TM) programming enabling rapid time-to-market. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. an API press release dated December 1, 2003, Bill Nielsen, Microsoft's Director of the Xbox(R) Brand was quoted as saying, "We are very excited with what API's new sound system brings to the value and experience of Xbox(R) and how the millions of video game players will respond to the exceptionally-heightened interactivity of the games that run on Xbox(R) 5.1. Xbox(R) gamers will find this sound system permits them to become completely immersed im·merse tr.v. im·mersed, im·mers·ing, im·mers·es 1. To cover completely in a liquid; submerge. 2. To baptize by submerging in water. 3. in the virtual world of the video game." "Our speakers with OMINIPOLAR technology are the choice of demanding game developers and mixing engineers," said Alex Romanov, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Spherex. "Apogee's DDX technology was the key element in our systems design enabling us to meet Microsoft's requirements of providing a 'reference standard' video game audio system that offers outstanding performance in a compact package, at a consumer-friendly price." John Gitelman, Apogee's Director of Marketing said, "Our fundamental DDX design and support philosophy is to address our customers design challenges by providing superior solutions that can be rapidly integrated into products. Our new DDX-8001 Controller in conjunction with our power ICs was vital to enable the fastest and smoothest design process for Spherex to win Microsoft's Xbox audio system business." The inclusion in Spherex's 3-year exclusive global licensing agreement represents the first use of Apogee's DDX technology in the video gaming video gaming n. 1. Gambling by means of interactive games of chance played on a video screen. 2. The playing of video games. industry. Industry analysts forecast that the interactive video game industry will grow faster than any other media sector, outpacing television, radio, motion pictures, music, newspapers and Internet advertising Delivering ads to Internet users via Web sites, e-mail, ad-supported software and Internet-enabled cellphones. Also called an "ad network," Internet advertising organizations act as a middleman between the advertiser and the Web sites and software publishers that display the ads. . The Game Audio Network Guild (G.A.N.G.), a non-profit organization A non-profit organization (abbreviated "NPO", also "non-profit" or "not-for-profit") is a legally constituted organization whose primary objective is to support or to actively engage in activities of public or private interest without any commercial or monetary profit purposes. educating and heightening the awareness of audio for the interactive world, has long promoted the impact sound will have on the industry. G.A.N.G.'s members represent many of the world's foremost music composers and game developers. A 20-person G.A.N.G. advisory board advised on the new system's features and specifications. About Apogee Technology, Inc. Apogee Technology, Inc., designs, develops and markets integrated circuits Integrated circuits Miniature electronic circuits produced within and upon a single semiconductor crystal, usually silicon. Integrated circuits range in complexity from simple logic circuits and amplifiers, about 1/20 in. (1. that incorporate the company's patented Direct Digital Amplification (DDX(R)) technology. This all-digital, high efficiency audio amplifier technology has significant commercial benefits including enhanced sound quality, expanded functionality, reduced product In model theory, a branch of mathematical logic, the reduced product is a construction that generalizes both direct product and ultraproduct. size and lower manufacturing costs compared to traditional analog amplifier solutions. The company markets and sells its DDX ICs to leading digital consumer electronic corporations worldwide. For more information please visit our web site at: http://www.apogeeddx.com. About Spherex Inc. For more information on Spherex Inc. press release see http://www.spherexinc.com/pdf/Nov26_Xbox5_1.pdf. DDX(R) is a registered trademark of Apogee Technology, Inc. All other product names noted herein may be trademarks of their respective holders. Certain statements made herein that use the words "estimate," "project," "intend," "plan," "expect," "believe" and similar expressions are intended to identify forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. These forward-looking statements involve known and unknown risks and uncertainties, which could cause the actual results, performance or achievements of the company to be materially different from those which may be expressed or implied. Please refer to the company's risk factors as set forth in the company's filings with the Securities and Exchange Commission, including its reports on Form 10-KSB and 10-QSB. |
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