Apertus Announces New Relationship with Postalsoft, Extends Relationship with Object Design Flagship Product Enterprise/Integrator Drives Addition of "Best-of-Breed" Partners.SANTA CLARA Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif.--(BUSINESS WIRE)--June 11, 1996--Apertus Technologies Incorporated (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : APTS APTS Alexandra Palace Television Society (UK) APTS Advanced Public Transportation System APTS Austin Presbyterian Theological Seminary (Texas) APTS Association of America's Public Television Stations ) announced today the first two of several significant new partnerships designed to deepen the capabilities and distribution of its flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , Enterprise/Integrator, a comprehensive, objected-oriented tool used to develop and implement integration strategies for system migration and data warehousing projects. Apertus formed a joint marketing partnership with Postalsoft, a leading software vendor in name and address data scrubbing. The partnership will come into play in data warehouse and system migration situations where high quality customer name and address information is vital. Apertus' technical staff will be fully trained on Postalsoft software, allowing the Postalsoft libraries to be fully leveraged within the Enterprise/Integrator framework. "We are very pleased that Apertus selected Postalsoft", said Robert Hale, Director of Database Re-engineering at Postalsoft. "Apertus is definitely making the right move in expanding the already comprehensive core capabilities of Enterprise/Integrator." In addition, Apertus has extended its relationship with Object Design, Inc., provider of ObjectStore, the market-leading object-oriented database management system Noun 1. object-oriented database management system - a database management system designed to manage an object-oriented database hypermedia, hypermedia system, interactive multimedia, interactive multimedia system - a multimedia system in which related items of . Apertus has had an OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and relationship with Object Design for several years, having incorporated ObjectStore in Enterprise/Integrator for its metadata repository. Apertus recently upgraded to the latest and most powerful release of ObjectStore, Version 4, and the companies have enjoyed several joint successes. This enhanced relationship adds a marketing aspect to the partnership. Apertus and ObjectStore will jointly recommend and promote their solutions to their joint customer bases, which are heavily represented by the telecommunications, financial, and healthcare provider markets. "We have enjoyed a good relationship with Apertus for several years," said Justin Perreault, Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. at Object Design. "This new partnership should facilitate more successes as we position our joint solutions in the hot data warehouse market." "These new relationships represent an increased emphasis for Apertus as we begin to focus our Enterprise/Integrator marketing efforts on best-of-breed partners that significantly strengthen our ability to deliver the best data quality, vital for any successful data warehouse or system migration effort," said Robert Gordon, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Apertus. "Within their markets, both Postalsoft and ObjectDesign are acknowledged leaders," he continued. "Apertus will be developing similar new partnerships in the near future." Enterprise/Integrator is an object-oriented development tool for creating applications that transform, cleanse, merge, and synchronize data from heterogeneous databases. More than a simple data transformation tool, Enterprise/Integrator allows users to graphically develop solutions for complex data quality problems, such as identifying and consolidating logically redundant data and resolving value conflicts. The product is available on Sun SPARC (Scalable Performance ARChitecture) A family of RISC CPUs from Sun that runs mostly under Sun's Solaris, but also under Linux and BSD operating systems. After development began in the mid-1980s by David Patterson of the University of California at Berkeley and Bill , HP 9000 Series, and MS Windows NT platforms. Apertus Technologies Incorporated develops and markets enterprise- strength solutions to enable the access, integration, and management of data stored in systems distributed throughout a corporate enterprise. Headquartered in Eden Prairie, Minnesota The creator of this article, or someone who has substantially contributed to it, may have a conflict of interest regarding its subject matter. It may require cleanup to comply with Wikipedia's content policies, particularly neutral point of view. , Apertus has sales and service offices throughout North America and Europe. For more product information about Enterprise/Integrator, call 800-793-3509, send e-mail to info@apertus.com, or visit Apertus' Web site at http://www.apertus.com. Apertus is a registered trademark and Enterprise/Integrator is a trademark of Apertus Technologies Incorporated. Other names, products, and services mentioned are the trademarks or registered trademarks of their respective vendors or organizations. CONTACT: Apertus Technologies Incorporated Press Relations: Beth Gallob, 612/828-0162 Investor Relations Investor relations The process by which the corporation communicates with its investors. : Don McIlwain, 612/828-0311 |
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