Aperto Networks Appoints Vice President of Marketing & Alliances to Extend WiMAX Market Leadership.MILPITAS, Calif. -- Aperto Networks, a leading WiMAX systems provider, announced today that Manish Gupta has been appointed as vice president of marketing and alliances. A seasoned executive with an extensive track record in corporate strategy, marketing and business development spanning multiple segments of the communications industry communications industry, broadly defined, the business of conveying information. Although communication by means of symbols and gestures dates to the beginning of human history, the term generally refers to mass communications. , Mr. Gupta will lead all marketing functions including product management, product marketing, marketing strategy, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , and marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales . He will also drive Aperto's partnerships in the evolving WiMAX ecosystem. "This is an exciting time to be part of Aperto's leadership team, as WiMAX-certified systems begin moving toward global deployment," said Dr. Reza Ahy, president of Aperto Networks. "Manish is an excellent complement to our executive team and will help accelerate Aperto's momentum in the marketplace. His charter of establishing world-class marketing and extensive experience in building large ecosystems will be instrumental for our success with WiMAX customers and partners." "Aperto's longstanding industry prominence and technical superiority in WiMAX-class and now WiMAX solutions positions us well to become the definitive leader in the fast growing WiMAX market," said Mr. Gupta. "I look forward to applying my experience and knowledge as the industry hits its next inflection point Inflection Point An event that changes the way we think and act. -Andy Grove, Founder of Intel. Notes: For example, the fall of the Berlin Wall was an inflection point in global politics and the commercialization of the Internet was an inflection point in technology. and Aperto imprints its leadership stamp on the WiMAX ecosystem." Mr. Gupta's leadership experience spans the communication and media segments of mobile network infrastructure, DSL DSL in full Digital Subscriber Line Broadband digital communications connection that operates over standard copper telephone wires. It requires a DSL modem, which splits transmissions into two frequency bands: the lower frequencies for voice (ordinary , VoIP, e-commerce, webcasting, interactive television, and satellite communications. He has held global executive level positions in marketing, business development, and sales with Megisto Systems - serving mobile operators, Jetstream Communications - serving DSL operators, Cyberstar, a satellite data services company, Apple Computer, and National Semiconductor. Mr. Gupta received his B.S.E.E. and M.S.E.E. from Georgia Institute of Technology Georgia Institute of Technology, in Atlanta, Ga.; coeducational; state supported; chartered 1885, opened 1888. It is a member school in the university system of Georgia. Significant among its facilities and programs are the Frank H. , and an MBA MBA abbr. Master of Business Administration Noun 1. MBA - a master's degree in business Master in Business, Master in Business Administration from Santa Clara University in California. About Aperto Networks Aperto Networks is a leader in WiMAX systems selling to the global markets. Aperto is a founding board member of the WiMAX Forum as well as a founder and lead contributor to IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields. 802.16a/d and the ETSI-BRAN standards. Its PacketMAX and PacketWave(R) systems consist of a family of base stations, subscriber units, radios and antennas in 2.5, 3.5 and 5 GHz frequencies for point-to-multipoint and point-to-point deployment. The scalability and patented technologies in these systems support new wireless builds and complement wireline broadband access networks. Aperto is already deployed in over 60 countries, meeting service provider needs for installation ease, IP-rich network functionality, cost effectiveness, rapid provisioning and interference resilience. For more information on Aperto Networks, go to www.apertonet.com. |
|
Printer friendly
Cite/link
Email
Feedback
Reader Opinion