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Aperio Networks' Eventspan.com Proposes 'Web Event XML Schema' to Standardize Event Listings for Webcasts and Webinars.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Eventspan.com, the forthcoming Web 2.0 search, syndication, and social networking website for online events such as webcasts and webinars, has released a draft of a proposed XML schema for the publishing of web event listings. The intent of the proposed draft is to seek industry feedback from marketers, B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 publishers, technology service providers, and consultants. Industry stakeholders can view the draft release and provide feedback at http://www.Eventspan.com/web_event_xml XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
_schema.

"We believe a standard for the promotional listings of the ever-increasing amount of webcasts and webinars that are being produced is needed," said John Rourke, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Aperio Networks, the developer of Eventspan.com. "With the feedback and suggestions we receive, we hope to incorporate them into the Eventspan search and syndication platform as well as our API for content syndication partners. This is a work in progress and we want the industry's input." Rourke indicated the beta-version of Eventspan will be released this summer.

Informational online events such as webcasts and webinars are becoming a staple on the web for business professionals and consumers to attend and view on-demand. The research firm Frost & Sullivan has noted in a recent report that "in 2006, total revenues in the web event services market reached $140.5 million, forecasting $500.5 million for 2012. As more customers are ready to invest in this type of solutions, the web event services market is expected to show impressive growth rates Growth Rates

The compounded annualized rate of growth of a company's revenues, earnings, dividends, or other figures.

Notes:
Remember, historically high growth rates don't always mean a high rate of growth looking into the future.
 through out the forecast period."

By proposing this web event listing standard for webcasts and webinars, the Eventspan.com team believes this will help all competitors in the web event services market. "Having a standardized structure for upcoming and recorded web-based event listings helps people find the content they're looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 and this ultimately increases the attendance, viewership, and general usage of online events," said Rourke. "The current hodge-podge of webcast and webinar listing practices makes them virtually undiscoverable through search, and the way they're now formatted doesn't optimize conversion to attend and view event content," he added.

The Aperio Networks' team working on Eventspan.com indicated it would be reaching out to publishers like CMP Technology, TechTarget, IDG IDG International Data Group
IDG Integrated Drive Generator
IDG Installation Design Guide
IDG Internet Discussion Group
IDG Inset Dielectric Guide
IDG International Dangerous Goods (mail, shipping) 
, Ziff Davis, CNet, Penton Media, FierceMarkets, Dow Jones, McGraw-Hill, Forbes.com, and other publishers and high profile bloggers for their feedback. In the tech space, services providers like WebEx, Google, Salesforce.com, ON24, Microsoft Live Meeting, Citrix Online, BT Conferencing, Premiere Global Services, InterCall, Adobe Acrobat Connect Adobe Acrobat Connect (formerly Macromedia Breeze) is software used to create information and general presentations, online training materials, web conferencing, learning modules, and user desktop sharing. The product is entirely Adobe Flash based. , Genesys Conferencing, ConferencePlus, WebDialogs, Communique Conferencing, Onstream Media, NetBriefings, and Corvent among others will be contacted. Analysts and consultants who will be contacted include Wainhouse Research, Telespan, WSuccess, 1080 Group, Frost & Sullivan, IDC, Aberdeen Group, and others. Aperio will soon be hosting one-on-one "preview" meetings to showcase the web event XML standard within the Eventspan.com service application.

About Aperio Networks and Eventspan.com

Located in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
, Aperio Networks, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, creates, designs, develops, and operates web applications and publishing websites in the B2B and B2C (Business to Consumer) Refers to a business communicating with or selling to an individual rather than a company. See B2B.  sectors. The company uses the Ruby-on-Rails framework for the development of its web properties. Aperio also has a web consulting practice that works with select brands to design, develop and market Web 2.0 websites. Aperio also owns and publishes ConferencingNews.com (http://www.ConferencingNews.com), a news aggregator in the conferencing, webinar and webcasting markets.

Eventspan.com, (www.Eventspan.com) one of Aperio Networks' web properties, is a forthcoming search, syndication, and social networking platform in the world of webcast and webinar events. Sneak peek images and product features can be found at the pre-launch blog at http://www.Eventspan.com/blog, and the draft proposal for the web event listing standard can be viewed at http://www.Eventspan.com/web_event_xml_schema.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 22, 2007
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