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Answerthink Joins IBM in Next-Generation E-Solutions Initiative; Initiative Creates a New Teaming Dimension in e-Business Solutions.


MIAMI--(BUSINESS WIRE)--Nov. 15, 1999--

AnswerThink Consulting Group, Inc. (Nasdaq:ANSR ANSR Autonomous Naval Support Round
ANSR Adaptive Network Solutions Research, Inc.
ANSR Advanced Neutron Source Reactor
ANSR Active No Swashplate Rotor (Army) 
) (www.answerthink.com) today announced that they are teaming with IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  e-Business Services Group to jointly offer next-generation e-business solutions in the Financial Services The examples and perspective in this article or section may not represent a worldwide view of the subject.
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, Retail, Automotive, and Healthcare sectors. The initiative will merge IBM's integration skills, and broad e-business and industry expertise, with AnswerThink's interactive marketing, brand development, communications and creative capabilities, to offer seamless, best-of-breed e-business solutions to FORTUNE 1000 companies and emerging dot-coms. The initiative will be supported by sales, marketing and solution delivery initiatives that will be broadly promoted to the marketplace.

In addition to the new e-Solutions initiative between the two companies, AnswerThink also announced that it will be working with IBM to extend AnswerThink's prestigious benchmarking and best-practices organization deeper into the e-business marketspace This article or section is in need of attention from an expert on the subject.
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. The initiative will identify key metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM.  and models that effectively measure ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot).  for e-businesses, with the initial focus on e-CRM ("customer relationship management") solutions in the retail industry. AnswerThink expects this joint effort to further strengthen its position as an e-solutions thought leader, by leveraging IBM's global client base and industry expertise to provide critical metrics and best-practices which companies can utilize to optimize their e-Business strategies.

"Both of our organizations have recognized that the complexities of developing truly successful, measurable e-business solutions require the blending of a diverse range of capabilities under a common vision and execution strategy," said Christina Raspollini, e-business Alliances Executive of IBM. "We are pleased to work with AnswerThink to deliver comprehensive, scalable, well-managed solutions to our customers."

AnswerThink recently merged with THINK New Ideas "New Ideas" is the debut single by Scottish New Wave/Indie Rock act The Dykeenies. It was first released as a Double A-side with "Will It Happen Tonight?" on July 17, 2006. The band also recorded a video for the track. , a leading integrated marketing and communications company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D. . This merger combined AnswerThink's e-business transformation and technology integration expertise with THINK New Ideas' pioneering Internet solutions and interactive marketing skills, resulting in a talent pool of more than 1,300 business and technology strategists, consultants, brand marketers, traditional and interactive designers and engineers.

"IBM has emerged as a global leader in the world of e-business," said Ted Fernandez, Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of AnswerThink. "In a time where speed to market and flawless execution is crucial to e-business success, this collaboration will enable us to provide a level of service and depth of skill that can meet and exceed the most demanding objectives."

About AnswerThink Consulting Group

AnswerThink Consulting Group (www.answerthink.com) is a leading, integrated e-business solutions provider. With its recent merger with THINK New Ideas, the company now helps design, build, market and support the e-business efforts of a growing list of FORTUNE 1000 and dot-com clients. AnswerThink offers a wide range of integrated solutions, including e-business consulting, interactive marketing, branding and creative content development, web-design, benchmarking and best practices, e-business transformation, custom application development, software package implementation, e-commerce and decision support technology. The company's "end-to-end" focus provides its clients with a unique combination of accountability and expertise, leveraging e-solutions across multi-entity functional areas that include brand and product development, business strategy, e-commerce, supply chain, sales and marketing, customer relationship management, finance, human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees.  and information technology.

Certain statements contained in this release constitute "forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
" within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Readers are cautioned that any such forward-looking statements are not guarantees of future performance and since such statements involve risks and uncertainties, actual results and performance of the company and the industry may turn out to be materially different than the results expressed or implied by such forward-looking statements. Given these uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements. The company also disclaims any obligation to update its view of any such risks or uncertainties or to publicly announce the result of any revisions to the forward-looking statements made in this release.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 15, 1999
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