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Annuncio Receives $15 Million in Mezzanine Round Financing; Existing Financial Backers Team with Corporate Investors to Support E-Marketing Automation Leader's Growth.


Business Editors/High Tech Writers

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--March 3, 2000

Annuncio Software, a leader in e-marketing automation software and services, today announced that it has received $15 million in a mezzanine round of financing, bringing the total invested in the company to more than $25 million.

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 and Phillips Publishing, Inc. are among the new investors, while Advanced Technology Ventures, Norwest Venture Partners and Mitsubishi Corporation Mitsubishi Corporation (三菱商事株式会社   increased their existing investments. Annuncio will use the capital to expand its sales and service programs, and support the company's growth.

Annuncio Software develops and markets e-marketing software and services that enable organizations to rapidly and reliably automate marketing campaigns. Annuncio Live allows marketing professionals to easily create and automate interactive e-marketing campaigns, view real-time results and build a "live" profile database for use in real-time personalization and permission-based marketing. Annuncio offers comprehensive consulting and service programs to provide a complete e-marketing solution through licensed software or the Annuncio ToGo(TM) Marketing Service Provider (MSP (1) (Management Service Provider or Managed Service Provider) An organization that manages a customer's computer systems and networks which are either located on the customer's premises or at a third-party datacenter. ) full-service hosting program.

Headquartered in Mountain View, California For the census-designated place, see Mountain View, Contra Costa County, California. For other places called "Mountain View", see .
Mountain View is a city in Santa Clara County, in the U.S. state of California. The city gets its name from the views of the Santa Cruz Mountains.
, Annuncio can be reached on the World Wide Web at www.annuncio.com or by calling 650/314-6000.

Annuncio Software, Annuncio Live, and Annuncio ToGo are trademarks of Annuncio Software, Inc. Other product or company names used herein may be trademarks of their respective owners.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Publication:Business Wire
Geographic Code:1USA
Date:Mar 3, 2000
Words:225
Previous Article:Transaction Systems Architects, Inc. Announces New Member of Board of Directors, and Extends Duration of Its Stock Buyback Authorization.
Next Article:Annuncio Software Files Registration Statement for Proposed Initial Public Offering.



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