Annual SIPA meeting, June 3-5, to focus on "The New Rules".

The Specialized Information Publishers Association's 31st Annual International Newsletter & Specialized-Information Conference, titled "The New Rules ...," will be held at The Mayflower Hotel in Washington, D.C., June 3-5, 2007.

Last year's meeting drew 560 newsletter and specialized-information publishers, editors, marketers, reporters, and vendors. This year's event will feature more than 135 speakers from both inside and outside the industry; 40 concurrent breakout sessions in eight specialized tracks; 56 roundtable discussions; and 2 add-on workshops, Usability Testing for Publishers--The Art and Science of Creating User-Friendly Media Websites, and Specialized Publishing Bootcamp: Everything You Need to Know in a Cost-Effective, One-Day Package.

The general session and keynote speakers are:

* Lou Adler, president, The Adler Group and author of Hire With Your Head;

* Gary Hoover, founder, Hoover's (business information);

* Andrew Madden, director of content partnerships, Google;

* Barry Parr, media analyst, JupiterResearch;

* John Sateja, senior vice president, Consumer Reports.

Wayne Cooper, Greenhaven Partners and conference chair, will moderate what's billed as a "CEO Fire Side Chat" among 4 of the industry's top publishers:

* David Foster, Business Valuation Resources LLC;

* Jeff Giesea, Fierce-Markets;

* Bruce Levenson, UCG;

* Don Pazour, Access Intelligence LLC.

Dozens of vendors will exhibit their products and services throughout the conference.

Conference fees

Conference fees for SIPA members are $945 for the 1st delegate from a company, $745 each for the 2nd and 3rd delegates; and $645 for the 4th delegate or more. Knock $100 off those fees if registering before May 1.

Non-members pay $1,145 for each delegate, $995 if paid before May 1.

The add-on sessions are $195 each for SIPA members, $295 for non-members.

For more information and to register, contact SIPA.

SIPA, 8201 Greensboro Drive, #300, McLean, VA 22102, 703-610-0260, fax [phone], www.sipaonline.com