Announcing Online Retail Site Makeover by Reditus Consulting Embedding the dtSearch(R) Engine.Makeover results in 50% increase in online sales transactions for BestBuyEyeGlasses.com BETHESDA, Md. -- Reditus Web Strategy Consulting, an online web strategy and development company, and dtSearch Corp., a leading developer of text search software for enterprise and developer customers, announce a highly successful implementation by Reditus embedding 1. (mathematics) embedding - One instance of some mathematical object contained with in another instance, e.g. a group which is a subgroup. 2. (theory) embedding - (domain theory) A complete partial order F in [X -> Y] is an embedding if the dtSearch[R] Text Retrieval Engine retrieval engine n. A search engine. for Reditus' client BestBuyEyeGlasses.com (BBE BBE n abbr (US) (= Benevolent and Protective Order of Elks) → organizzazione filantropica ). BBE tasked Reditus with enhancing the high-end eyewear retailer's online shopping site to attract more visitors and convert a higher percentage of sales. As a result of Reditus' comprehensive web analysis, shopping cart overhaul and implementation of the dtSearch Engine, BBE boosted its conversion rate and total online sales by 50%. Said Daniel Kandler, president, BBE: "For any business to boost sales by 50% is a dream come true." After analyzing BBE's online business, Reditus concluded its client would benefit from a more powerful and efficient shopping cart solution. The new shopping cart alone significantly increased BBE's total sales. While BBE was elated e·lat·ed adj. Exultantly proud and joyful. e·lat  ed·ly adv.e·lat , Reditus continued its analysis. "By studying how customers interacted with the e-commerce site, we recognized there were some process barriers that were translating into lost sales," said Yuval Karjevski, principal web consultant at Reditus. "When clients use your e-commerce solutions to showcase upwards of 40,000 products and cater to millions of visitors monthly, even the slightest improvement can significantly impact the bottom line." One area that went under the microscope was the eyewear retailer's onsite search engine, which left a percentage of visitors unable to locate products that were, in fact, available on the site. Reditus upgraded BBE's online search component to the dtSearch Text Retrieval Engine. "Of all of the search engines we evaluated, we found dtSearch's advanced technology to be the fastest and most flexible," said Karjevski. The developer component of the dtSearch product line, the dtSearch Engine provides .NET, C++ and Java APIs There are three types of Java Programming Language Application Programming Interfaces (APIs) :
The dtSearch Engine offers more than two dozen search options. After a search, the dtSearch Engine can highlights hits in popular web-based formats, while displaying links, formatting and images. The built-in dtSearch Spider supports static and dynamic web content, with WYSWYG WYSWYG What You See What You Get hit-highlighting. The dtSearch Engine can also convert non-web-ready file types to HTML HTML in full HyperText Markup Language Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web. for display with highlighted hits. "The dtSearch component alone is invaluable to our business," said Mr. Kandler. "It helps us ensure customers are finding our products. And, in the event we don't have what they're looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. , we can act on it and add desired products to our catalogues. It benefits our bottom line, promotes customer satisfaction, and helps keep our customers coming back." "We welcome Reditus as an experienced dtSearch Engine developer," said Elizabeth Thede, Vice President of Sales, dtSearch Corp. "I checked out their search engine installation at BestBuyEyeGlasses.com, and promptly ordered two pairs of sunglasses sunglasses A tinted pair of glasses used to ↓ light arriving at the eye, which are labeled according to the amount of UV light blocked; nonprescription glasses are classified according to use and amount of UV radiation blocked Sunglasses ." As a final piece, Reditus integrated cutting edge tools to allow BBE to monitor search trends and manage custom content displays. "The eyewear industry is incredibly competitive, which made it especially important to let analysis and hard data tell the story rather than speculation," noted Mr. Karjevski. "Even the smallest miscalculation mis·cal·cu·late tr. & intr.v. mis·cal·cu·lat·ed, mis·cal·cu·lat·ing, mis·cal·cu·lates To count or estimate incorrectly. mis·cal could put our client several steps behind their competitors." "We're absolutely thrilled with the results, which far exceeded our expectations," said Mr. Kandler. "Best of all, thanks to the systems we now have in place, we're able to enjoy sustainable revenue and growth." About Reditus Web Strategy Consulting, http://www.reditussolutions.com Reditus consultation services include: Web site review and analysis; Web development; business review and analysis; growth strategy formulation; and comprehensive e-commerce solutions. Reditus is headquartered in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of . About dtSearch[R], 1-800-IT-FINDS, www.dtsearch.com The Smart Choice for Text Retrieval[R] since 1991, dtSearch offers 16 years of experience in text search and retrieval. The dtSearch product line includes enterprise and developer text retrieval products, meeting some of the largest-capacity text retrieval needs in the world. dtSearch products have received multiple awards and hundreds of excellent press reviews and case studies. (Please see www.dtsearch.com.) dtSearch is on the US Government's GSA (1) (Global mobile Suppliers Association, Sawbridgeworth, U.K., www.gsacom.com) A membership organization of suppliers of GSM products and services. Its goal is to promote GSM as the worldwide mobile communications standard. See GSM Association and GSM. Schedule. The company has distributors worldwide, including coverage on six continents Six Continents is a large retail PLC in UK which split into Six Continents Retail known as Mitchells and Butlers plc. The hotels and soft drinks business of Six Continents PLC is now known as InterContinental Hotels Group PLC. . |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion