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Anheuser's Select 55 enters test markets around the U.S.


Anheuser-Busch is deploying its answer to MillerCoors' successful MGD mgd
abbr.
million gallons per day
 64, the new Budweiser brand extension called Select 55.

Test markets include Tampa, FL, Orlando, FL, Chicago, Peoria, IL, Louisville, KY, Green Bay, WI, Bloomington, IN, Cincinnati/Dayton OH, Des Moines Des Moines, city, United States
Des Moines (dĭ moin`), city (1990 pop. 193,187), state capital and seat of Polk co., S central Iowa, at the junction of the Des Moines and Raccoon rivers; inc.
, IA, Dallas, X, Austin, TX, Wichita Falls Wichita Falls, city (1990 pop. 96,259), seat of Wichita co., N Tex., on the Wichita River; inc. 1889. The city's name comes from the Wichitas and from the falls that have since been reduced to an area of rapidly flowing water in the Wichita River. , TX, San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , CA, and the state of Arizona.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Anheuser-Busch, Select 55 is brewed with black and caramel malts and a blend of imported and domestic hops. It is said to have a "light amber color and aroma notes of toasted malt and subtle hopping."

A 12-ounce serving of the beer has 55 calories and 1.9 grams of carbohydrates.

Select 55 comes in 12-ounce clear bottles in six-and 12-packs, and 12-ounce aluminum cans in 12-and 18-packs. The bottles are in the "pinch neck" style shared by Budweiser Select.

Anheuser-Busch has trumpeted the fact that Select 55 may well be the "the lightest beer in the world."
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Publication:Modern Brewery Age
Date:Aug 6, 2009
Words:156
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