Andy Bourland, Super Genius, Launches Up2Speed, the Best Site Ever About I-Marketing.Business Editors/High-Tech Writers ANDOVER, Mass.--(BUSINESS WIRE)--July 1, 2003 (This press release is dedicated to the rock stars at Slashdot.org. Why? Let's face it: press releases are kind of bogus, so we may as well be shameless shame·less adj. 1. Feeling no shame; impervious to disgrace. 2. Marked by a lack of shame: a shameless lie. about it: If we get a link from Slashdot, we'll get tons of traffic. Best of all, we actually have a legitimate Slashdot angle to the story. Read on ...) This is a press release about an entrepreneur named Andy Bourland. He's a guy who can spot a trend. In the 1970s, he sold Earth Shoes and waterbeds. In the 1990s, he sold web media. In 1996, he started Andover.net, which ultimately included several leading technology sites, including Slashdot (see!). It later IPOed and went platinum. He thought, "That was cool." So in 1997 he started another company called ClickZ. It was also a big hit, becoming among the most popular web media companies about Internet marketing See Internet advertising. . In 2000, he sold it to Internet.com for millions. He laughed all the way to the bank, like this: "Mwaa-haa-haa!" until he met the taxman, who gave him a spanking spanking Pediatrics Corporal punishment, usually of children, in which the buttocks, are pummeled, swatted, or otherwise struck. See Corporal punishment Sexology Slapping, usually of the buttocks as a part of sexuoerotic activity. Cf Sadomasochism. . Ouch. Meanwhile, another smart guy named John Audette started Aventive.com in 1995, featuring email discussion lists about Internet marketing, including I-Sales, I-Search, I-PR -- 10 in all, read by thousands daily. But after eight years, John was tired and wanted to sell. Meanwhile again (paragraph transitions are hard), five more smart e-marketing consultants -- Rick Bruner Rick E. Bruner is a media researcher and blogger. He is Research Director of DoubleClick, a provider of interactive advertising software. He began his career as a journalist. , John Engler John Mathias Engler (born October 12, 1948) is an American politician. He served as a Republican governor of Michigan from 1991 to 2003. Engler, a Roman Catholic, was born in Mount Pleasant and grew up on a cattle farm in Beal City. , Steve Hall, Robert Loch and Olivier Travers -- spotted opportunity: despite lots of good Internet marketing web sites, none aggregated industry news well. "But publishing a web site is hard," they moaned. "Wait, publishing a weblog See blog and Web log. (World-Wide Web) weblog - (Commonly "blog") Any kind of diary published on the World-Wide Web, usually written by an individual (a "blogger") but also by corporate bodies. is easy!" they cheered. Thus was born MarketingFix.com. Yet, great as MarketingFix was, one thing could make it better: money. "I know a guy named Andy," said Rick. So Andy returned from his mansion in Tahiti (not really) and bought MarketingFix, plus Adventive ad·ven·tive adj. Not native to and not fully established in a new habitat or environment; locally or temporarily naturalized: an adventive weed. n. An adventive organism. . Hence, we proudly present Up2Speed.com, the best damn online media company ever for Internet marketing news, advice and consulting -- period. So much more to tell, but we've hit our word limit, so just go see for yourself: http://www.up2speed.com. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion