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Andrx Names Sylvia McBrinn as Executive Vice President, Branded Pharmaceuticals.


Business Editors/Health/Medical Writers

FORT LAUDERDALE Fort Lauderdale (lô`dərdāl), residential, commercial, and resort city (1990 pop. 149,377), seat of Broward co., SE Fla., on the Atlantic coast; settled around a fort built (c.1837) in the Seminole War, inc. 1911. , Fla.--(BUSINESS WIRE)--July 21, 2003

Andrx Corporation (Nasdaq:ADRX ADRX Andrx Corporation (stock symbol) ) today announced that Sylvia S. McBrinn has been appointed to Executive Vice President of Andrx Laboratories, Inc., where she will lead the Company's brand pharmaceuticals sales and marketing efforts. Ms. McBrinn will report directly to Andrx's Chief Executive Officer, Richard J. Lane. Ms. McBrinn has more than 25 years of experience in the pharmaceutical industry, including U.S. and global responsibilities in sales, sales management Sales Management Role and Goal
Importance of sales management is critical for any commercial organization. Expanding business in not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a
 and marketing management. Most recently, Ms. McBrinn was a Vice President, Global and U.S. Marketing for Bextra(R), a COX-2 inhibitor cox-2 inhibitor: see nonsteroidal anti-inflammatory drug. , at Pharmacia Corporation.

Richard J. Lane, Andrx's Chief Executive Officer, remarked: "Sylvia is a results-oriented, driven leader with a proven track record in both U.S. and global marketing as well as U.S. field sales and sales management. She is analytical, strategic and possesses a clear vision for following opportunity in the market place, as evidenced by her orchestrated or·ches·trate  
tr.v. or·ches·trat·ed, or·ches·trat·ing, or·ches·trates
1. To compose or arrange (music) for performance by an orchestra.

2.
 launch of Bextra, which was reportedly one of the top ten launches in U.S. pharma history. As a top talent, she possesses significant business experience across a range of functions and is truly the right person at the right time to lead the commercial efforts in our branded business. I am proud to welcome her to our team."

Ms. McBrinn began her career with the UpJohn Company in sales, progressed to sales management, and after UpJohn merged to become Pharmacia, she moved into more senior positions in sales and marketing, leading through to Vice President Global and U.S. Marketing in Neurology, which ultimately led to her bearing the responsibility of the Bextra product launch.

About Andrx Corporation:

Andrx Corporation develops and commercializes: bioequivalent bi·o·e·quiv·a·lent
n.
A value indicating the rate at which a substance enters the bloodstream and becomes available to the body.
 versions of controlled-release brand name pharmaceuticals, using its proprietary drug delivery technologies; bioequivalent versions of specialty, niche and immediate-release pharmaceutical products, including oral contraceptives Oral Contraceptives Definition

Oral contraceptives are medicines taken by mouth to help prevent pregnancy. They are also known as the Pill, OCs, or birth control pills.
; and brand name or proprietary controlled-release formulations of existing immediate-release or controlled-release drugs where it believes the application of Andrx's drug delivery technologies may improve the efficacy or other characteristics of those products. Andrx also has distribution operations, which purchase primarily generic pharmaceuticals manufactured by third parties and sell them primarily to independent pharmacies, pharmacy chains which do not maintain their own central warehousing facilities, pharmacy buying groups and, to a lesser extent, physicians' offices.

Forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 (statements which are not historical facts) in this release are made pursuant to the safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. For this purpose, any statements contained herein or which are otherwise made by or on behalf of the Company that are not statements of historical fact may be deemed to be forward-looking statements. Without limiting the generality of the foregoing, words such as "may," "will," "to," "plan," "expect," "believe," "anticipate," "intend," "could," "would," "estimate," or "continue" or the negative other variations thereof or comparable terminology are intended to identify forward-looking statements. Investors are cautioned that all forward-looking statements involve risk and uncertainties, including but not limited to, the success of Ms. McBrinn and the Company's branded sales and marketing operations, as well as the Company's dependence on a relatively small number of products, the timing and outcome of litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute.

When a person begins a civil lawsuit, the person enters into a process called litigation.
 and future product launches, government regulation, competition, and manufacturing results. Andrx Corporation is also subject to other risks detailed herein or detailed from time to time in its filings with the U.S. Securities and Exchange Commission.

This release and additional information about Andrx Corporation is also available on the Internet at: http://www.andrx.com.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 21, 2003
Words:591
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