Andre Agassi Signs With SFX Sports Group for Exclusive Worldwide Marketing Representation.

Business Editors

WASHINGTON, DC--(BUSINESS WIRE)--January 11, 2000

Andre Agassi and Agassi Enterprises, Inc. have signed an agreement with SFX Sports Group, (NYSE: SFX) that provides SFX exclusive worldwide marketing representation of the world's No. 1-ranked professional tennis player beginning immediately.

Agassi, one of the world's most high profile athletes, has won 45 career titles including 5 grand slams and is the only male player in the modern era to have won all four grand slam titles. Agassi revolutionized the sports marketing of tennis in the late 80's as a 17-year-old charismatic breakthrough success story. He has subsequently established himself as one of the all-time greats and is a shoe-in to the tennis hall of fame. "I'm thrilled to be associated with such a multi-faceted and growing company as SFX. I have chosen to align myself with SFX as they are one of the fastest growing sports marketing companies in the world. Additionally, I believe SFX is in the exclusive position to allow me to continue to focus on my tennis while maximizing not only my marketing potential through conventional sports marketing avenues, but also through their unprecedented leverage in the broader world of entertainment." said Agassi.

SFX Talent Representation President Ivan Blumberg said: "We're ecstatic to have Andre join the SFX team. We look forward to putting the full breadth of SFX capabilities behind Andre, one of the world's most marketable and highly recognized sports personalities."

The SFX Sports Group is a division of SFX Entertainment, the world's largest diversified promoter, producer and venue operator for live entertainment events. The Sports Group is an assimilation of many of the world's leading sports marketing and management agencies, specializing in the representation of athletes, integrated event management, television programming and production, and marketing services in the sports, news and entertainment industries.

SFX Entertainment is the world's largest diversified promoter, producer and venue operator for live entertainment events. SFX owns, partially or entirely, and/or operates the largest network of venues in the country used principally for music concerts and other live entertainment events. Pro forma for all pending and completed acquisitions, SFX has 120 venues including 16 amphitheaters in all of the top 10 U.S. markets and owns or operates venues in 31 of the top 50 domestic markets overall. SFX also develops and manages touring Broadway shows, selling Broadway subscription series and individual productions in 55 markets. Through its large number of venues, its strong market presence and the long operating histories of the businesses it has acquired, SFX operates an integrated franchise that promotes and produces a broad variety of live entertainment events locally, regionally and nationally. In 1998, on a pro forma basis, approximately 58 million people attended approximately 24,800 events promoted and/or produced by SFX, including over 9,750 music concerts, 13,700 theatrical shows, 800 family entertainment shows and 450 specialized sports shows. In addition SFX is a leading fully-integrated sports marketing and management company specializing in the representation of athletes and broadcasters, integrated event management, television programming and production and marketing consulting services in the sports, news and other entertainment industries.

The press release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Because these statements apply to future events, they are subject to risks and uncertainties that could cause actual results to differ materially, including the company's absence of combined operating history and potential inability to integrate acquired businesses, need for additional financing, high degree of leverage, granting of rights to acquire certain portions of the company's operations, variable economic conditions and consumer tastes, risks associated with conducting business in foreign jurisdictions, regulatory risks and restrictions imposed by existing debt and future payment obligations. Important factors that could cause actual results to differ materially are described in the company's reports on Forms 10-K and 10-Q and other filings with the Securities and Exchange Commission.