And the Winner Is...; PRSA Chicagoland Skyline Awards Honors the Best in Public Relations.CHICAGO--(BUSINESS WIRE)--March 8, 1999--The Public Relations Society of America The Public Relations Society of America (PRSA), based in New York City, is the world's largest organization for public relations professionals. The organization has more than 30,000 professional and student members, and is organized into 112 chapters nationwide. (PRSA PRSA Public Relations Society of America PRSA Personal Retirement Savings Account PRSA Puerto Rican Student Association PRSA Puerto Rican Studies Association PRSA Park and Recreation Service Area PRSA President of the Royal Scottish Academy ) Chicagoland Skyline Awards honored the top public relations programs and tactics on Thursday, March 4 at a dinner reception at the Rosemont Suites. Thomas L. Harris Thomas Langrell Harris (October 29, 1816 - November 24, 1858) was a U.S. Representative from Illinois. Born in Norwich, Connecticut, Harris pursued classical studies and was graduated from Washington (now Trinity) College, Hartford, Connecticut, in 1841. He studied law. , an adjunct professor in the integrated marketing communications Integrated Marketing Communications Definition The American Marketing Association suggests that integrated marketing communications (IMC) is “a planning process designed to assure that all contacts received by a customer or prospect for a product, service, or masters program in the Medill School of Journalism Northwestern University's Medill School of Journalism (often just called Medill) is one of the premier journalism, integrated marketing, and media schools in the United States. of Northwestern University and author of Value-Added Public Relations, was presented with the most coveted Top Gun award. The award honors the achievements and activities of an exceptional public relations professional that has advanced the profession and the practice of public relations over the duration of their career. Harris is the founding partner of Thomas L. Harris & Company, a marketing and public relations management consultancy. He was formerly president of Golin/Harris Communications and executive vice president at Edelman Public Relations Worldwide. Don Phillips, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Morningstar, received the highest award honoring a non-public relations executive who has successfully supported and used public relations in his or her organization--the Sky-Walker Award. A total of 42 awards were presented to the best public relations overall programs and tactics. Manning, Selvage & Lee walked away with the most awards, including first place awards in PSAs, press kits, and VNRs. The most competitive category, External Relations/Marketing Communications, consisted of programs designed to promote new or established products, services or causes and includes integrated marketing communications. Edelman Public Relations Worldwide took home the top two awards for the "Post Oreo O's Hoop Jam Contest" and "Advantage(R) Search for North America's Best Singing Pet" campaigns. Manning, Selvage & Lee received the third place for their "Celebrate Amazing Taste" campaign, and Burson-Marstellar received honorable mention for the "McDonald's Big Mac Capital of America" campaign. Other award winners include Golin/Harris Communications, Daimler Chrysler, Hill & Knowlton, Chicago Board of Trade Chicago Board of Trade (CBOT) The second largest futures exchange in the US, and a pioneer in the development of financial futures and options. , Lions Club International with Ketchum Public Relations, New Resources Corporation, and AAA AAA: see American Automobile Association. (Triple A) A common single-cell battery used in a myriad of electronic devices of all variety. Like its double A (AA) cousin, it provides 1.5 volts of DC power. When used in series, the voltage is multiplied. Motor Club. "Chicago boasts some of the best public relations professionals in the nation," says Kathleen Henson, Skyline Awards co-chairperson and vice president, Edelman Public Relations Worldwide. "Our program is designed to not only honor the best PR practitioners in Chicago, but encourages them to prepare in advance for the prestigious national PRSA Anvil Awards." The Skyline Awards, an effort between the Chicago and O'Hare PRSA chapters, recognize Chicagoland's public relations practitioners who successfully address contemporary issues with exemplary skill, creativity and resourcefulness. |
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