Analyze Consumer Category Trends and How They Help Shape Attitudes toward Slimming in the United States.DUBLIN Dublin, city, Republic of Ireland Dublin, Irish Baile Átha Cliath, county borough (1991 pop. 915,516), Leinster, capital of the Republic of Ireland, on Dublin Bay at the mouth of the Liffey River. , Ireland Ireland, Irish Eire (âr`ə) [to it are related the poetic Erin and perhaps the Latin Hibernia], island, 32,598 sq mi (84,429 sq km), second largest of the British Isles. -- Research and Markets (http://www.researchandmarkets.com/reports/c57118) has announced the addition of "Slimming Meals in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. 2007" to their offering. This report gives industry marketers, manufacturers, retailers, and investment professionals what they need to know to broaden their understanding of the dynamic slimming meals market. It also shares insights to help grow sales to both existing and new customers. For example, the report: * Analyzes consumer category trends and how they help shape attitudes toward slimming * Details consumers' attitudes toward weight management and tracks corresponding product introductions * Studies female consumers and how their eating patterns affect the market * Provides actionable Giving sufficient legal grounds for a lawsuit; giving rise to a Cause of Action. An act, event, or occurrence is said to be actionable when there are legal grounds for basing a lawsuit on it. analysis of competitive products, such as cereal cereal or grain Any grass yielding starchy seeds suitable for food. The most commonly cultivated cereals are wheat, rice, rye, oats, barley, corn, and sorghum. As human food, cereals are usually marketed in raw grain form or as ingredients of food products. , nuts, and dairy foods * Explores new marketing opportunities centered on consumer lifestyles and wellness trends. To do so, Mintel Mintel International Group is a privately owned, London-based market research firm. The corporation also maintains offices in Chicago, Belfast, Shanghai and Sydney. Mintel databases are accessible only to subscribing clients and to students in participating university libraries. relies on its own proprietary consumer research and product database information, as well as statistical analysis and thorough primary and secondary research. These give industry participants a competitive edge in formulating, positioning, and marketing frozen snacks. The report breaks the market down into its parts--frozen slimming meals, meal replacement drinks and sports and energy bars--to provide segment-specific brand and sales analysis. Slimming foods include food products marketed to promote weight loss or weight maintenance. The primary category in this market is made up of frozen meals under the brand names Weight Watchers, Lean Cuisine Lean Cuisine is a popular brand of frozen entreés and dinners sold in the United States, Canada, and Australia by Nestlé. The brand began as low fat, low calorie versions of Stouffer's products. , Lean Gourmet and Healthy Choice. The brand Lean Pockets is also included. Other products touched upon in this report include meal replacement bars, sports and energy bars and weight control drinks. While sports and energy bars are not positioned as weight loss products, we have included them in this report because some consumers use them as meal replacements. Companies Mentioned: -ConAgra Foods -Unilever Bestfoods -Kraft Foods -Michelina's -ZonePerfect -Nestle -Synergy Plus -Heinz -Abbott -ConAgra -Novartis For more information, visit http://www.researchandmarkets.com/reports/c57118 |
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