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Analogic Corporation Appoints Craig Burch Vice President of Marketing for CT, PET & MRI.


PEABODY, Mass. -- John Wood, President and CEO of Analogic Corporation (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: ALOG), announced today that Craig A. Burch has joined the Company as Vice President of Marketing for Volumetric Imaging Modalities. In this newly created position, Burch will work to instill a more customer-driven focus into Analogic's engineering developments in the medical imaging sector. He will steer the direction of new product developments for niche markets in areas such as Computed Tomography (CT), Magnetic Resonance Imaging magnetic resonance imaging (MRI), noninvasive diagnostic technique that uses nuclear magnetic resonance to produce cross-sectional images of organs and other internal body structures.  (MRI), Positron Emission Tomography positron emission tomography: see PET scan.
positron emission tomography (PET)

Imaging technique used in diagnosis and biomedical research.
 (PET), and Single Photon Emission Computed Tomography single photon emission computed tomography
n. Abbr. SPECT
Tomographic imaging of local metabolic and physiological functions in tissues.
 (SPECT).

Mr. Burch brings a great deal of experience to this new marketing role. In 1989, he founded Micro Devices Corporation of Ramsey, New Jersey Ramsey is a borough in Bergen County, New Jersey, United States. As of the United States 2000 Census, the borough population was 14,351.

Ramsey was incorporated as a borough by an Act of the New Jersey Legislature on March 10, 1908, from portions of Hohokus Township (now
, a consulting firm where he served as President. In this capacity, he worked with a number of medical imaging and high-tech companies, including Analogic, on innovative sales, product development, and strategic marketing programs.

"Craig has in-depth knowledge of both strategic marketing practices and medical imaging applications. He also has a clear understanding of the customer's point of view; an understanding that will allow us to provide better products and make our customers more successful now and into the future," said Lothar Koob, Executive Vice President of Medical Systems at Analogic. "Recognizing and addressing the most critical needs of our customers will ease our entry into new niche areas. We're fortunate to have Craig on board to lead these efforts."

Mr. Burch earned degrees in electrical engineering/computer science and biology from the Massachusetts Institute of Technology Massachusetts Institute of Technology, at Cambridge; coeducational; chartered 1861, opened 1865 in Boston, moved 1916. It has long been recognized as an outstanding technological institute and its Sloan School of Management has notable programs in business,  (MIT) in Cambridge, Massachusetts, after which he was responsible for CT sales and marketing for Siemens Medical Solutions Siemens Medical Solutions (Siemens Med) is a supplier to the healthcare industry, and is headquartered in Erlangen, Germany. Its U.S. division, Siemens Medical Solutions USA, Inc., is a Delaware corporation, with headquarters in Malvern, Pennsylvania. , USA. He has worked with cutting-edge CT technology since it was invented in the 1970s.

Analogic Corporation is a leading designer and manufacturer of advanced health and security systems and subsystems. The Company is recognized worldwide for advancing the state of the art in Computed Tomography (CT), Digital Radiography (DR), Ultrasound, Magnetic Resonance Imaging (MRI), Patient Monitoring, Cardiovascular Information Management, and Embedded Multiprocessing.
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Publication:Business Wire
Geographic Code:1USA
Date:Oct 1, 2004
Words:329
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