Anadigm Names Industry Veteran Brian Hodges as New Marketing VP.Business Editors CAMPBELL, Calif.--(BUSINESS WIRE)--May 13, 2003 Brian Hodges, a 12-year veteran of the semiconductor industry and former executive at Intersil Corp., has joined Anadigm(R) Inc. as vice president of worldwide marketing. A fabless semiconductor company A fabless semiconductor company specializes in the design and sale of hardware devices implemented on semiconductor chips. It achieves an advantage by outsourcing the fabrication of the devices to a specialized semiconductor manufacturer called a semiconductor foundry or "fab. headquartered in Campbell, Calif., and Crewe, U.K., Anadigm(R) provides field programmable analog array (FPAA FPAA Field-Programmable Analog Array FPAA Florida Prosecuting Attorneys Association FPAA Fairmount Park Art Association (Philadelphia, PA) FPAA Fresh Produce Association of the Americas FPAA Fire Protection Association of Australia ) integrated circuits Integrated circuits Miniature electronic circuits produced within and upon a single semiconductor crystal, usually silicon. Integrated circuits range in complexity from simple logic circuits and amplifiers, about 1/20 in. (1. and associated design software that greatly reduce the time, effort, and expense required to create real-world interfaces in industrial, communications, automotive, audio capture, and environmental control systems. Hodges has held a variety of sales and marketing positions in the semiconductor industry. Most recently as Intersil's director of worldwide sales, major accounts, Hodges led the team that grew market share for the company's power management IC business to the No. 1 position for the world motherboard market. As product line director for signal processing See DSP. and standard analog ICs at Harris Semiconductor, he transformed the company's analog IC product line into its most profitable operation. "Brian's experience in identifying and capitalizing on new analog markets will play a key role in Anadigm(R)'s aggressive growth strategy, which is focused on penetrating high-volume opportunities for our field programmable analog arrays," said William McLean William McLean (August 10, 1794 – October 12, 1839) was a lawyer, legislator and businessman. William McLean was born in Mason County, Kentucky and moved in 1799 with his parents Fergus and Sophia (Blackford) McLean and his older brother John McLean (who would become a , Anadigm(R) president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "His customer-centric approach fully complements our commitment to application-driven innovation and will help us to accelerate the creation of products optimized to the needs of high-growth markets." Anadigm(R)'s proprietary FPAA technology brings the industry an analog equivalent to the field programmable gate array See FPGA. (FPGA (Field Programmable Gate Array) A type of gate array that is programmed in the field rather than in a semiconductor fab. Containing up to hundreds of thousands of gates, there are a variety of FPGA architectures on the market. ), allowing complex analog signal An analog or analogue signal is any time continuous signal where some time varying feature of the signal is a representation of some other time varying quantity. It differs from a digital signal in that small fluctuations in the signal are meaningful. conditioning and processing functions to be integrated within an off-the-shelf, pre-tested device. The company's latest FPAAs are the industry's first such devices that can be reconfigured and reprogrammed in real time by an embedded microprocessor, allowing a single device to implement multiple analog functions and/or to adapt on the fly to maintain precision operation despite system degradation and aging. "Anadigm(R)'s programmable analog technology is an exceptionally innovative solution that promises to transform how real-world interfaces are designed and implemented," Hodges said. "Over the course of my career, I've worked to bring to market a very wide range of analog ICs, and I'm excited about establishing Anadigm(R)'s FPAAs as a high-growth product category in the analog space." About Anadigm(R) Anadigm(R) combines the three most powerful design trends from the digital world (design automation, field programmable ICs, real-time updating) into a platform for analog design, greatly reducing cost of ownership for analog signal conditioning and processing functions across many market segments. Founded in January 2000 as a venture-backed technology spinoff from Motorola, the company maintains U.S. headquarters in Campbell, Calif. and European headquarters in Crewe, U.K. For further information, visit Anadigm(R) on the Web at www.anadigm.com. A downloadable photo of Hodges is available at www.anadigm.com/Prs_20.asp. |
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