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An Icon's Evolution - AAi.FosterGrant Announces Brand Expansions, Name Change.


SMITHFIELD, R.I. -- Following successful integration of Magnivision and brand acquisitions, AAi.FosterGrant becomes FGX FGX Finger Lakes (region in upper New York state)  International

Following the completion of the successful operational integration of Magnivision(R) and the Gargoyles gargoyles

medieval European church waterspouts; made in form of grotesque creatures. [Architecture: NCE, 1046]

See : Ugliness
(R), Angel(TM), and Anarchy(TM) brands into the company, AAi.FosterGrant announced today a new corporate name - FGX International(TM). The iconic, global leader in the branded and private label eyewear market chose the name FGX International(TM) to reflect what the company has become - a multi-brand, multi-channel worldwide company with offerings for every eyewear need.

Not only has AAi.FosterGrant built one of the largest brand portfolios in the industry and established FosterGrant(TM) and Magnivision(R) as the brand leaders in the sunglass and reading glass markets, the company also grew from a single brand to a myriad of popular eyewear and accessory offerings over the past two years. FGX International(TM) has become a leading provider of branded eyewear in the sunglass, prescription frame, and reading glass categories and a leader in fashion jewelry design Jewelry design is the art or profession of creating, crafting, fabricating, or rendering designs for jewelry. This is an ancient practice of the goldsmith or metalworker that evolved to a billion-dollar industry with the odyssey from ancient cultures into the machine age.  and distribution.

"As AAi.FosterGrant we worked hard to successfully grow and establish ourselves as the marketplace leader in the design and distribution of branded eyewear and jewelry. As FGX International(TM) we will continue this heritage to expand our portfolio, grow our brands and become the leader in our new markets," said John Ranelli, FGX Chairman and Chief Executive Officer. "Today begins a new stage in the life of our growing company. We look forward to maintaining our position as a trusted industry leader while leveraging our new brands and stylish lines to gain popularity with new customers."

About FGX International

FosterGrant(TM) was founded in 1919, originally a manufacturer of women's hair accessories, and in 1939, the first pair of FosterGrant(TM) sunglasses was sold on the Atlantic City Atlantic City, city (1990 pop. 37,986), Atlantic co., SE N.J., an Atlantic resort and convention center; settled c.1790, inc. 1854. Situated on Absecon Island, a barrier island 10 mi (16.  boardwalk. Today, company-owned FGX International(TM) eyewear brands include FosterGrant(TM), FosterGrant Optical(TM), Magnivision(R), Gargoyles(R), Anarchy(TM) and Angel(TM). The company is the leader in over the counter reading glasses and sunglasses. In addition, the company markets eyewear under licensed brands such as Levi Strauss
This article is about the clothing manufacturer. For the anthropologist, see Claude Lévi-Strauss and for the company of the same name, see: Levi Strauss & Co..


Levi Strauss, born Löb Strauß
 Signature(TM), Ironman Triathlon ironman triathlon

event combines swimming, bicycling, marathon run. [Pop. Cult.: Misc.]

See : Endurance
(R), Body Glove This article or section is written like an .
Please help [ rewrite this article] from a neutral point of view.
Mark blatant advertising for , using .
(R), Club Med(R), Champion(R), and NASCAR's Jeff Gordon(R). FGX International(TM) is also a leader in fashion jewelry design and distribution. FGX International(TM) sells its optical products through Quantum Optics (premium eyewear) and Optomics (popular priced eyewear). FGX International(TM) is owned by Berggruen Holdings, a private investment company with offices in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 and London.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 2, 2005
Words:416
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