Amtrak Introduces Service Guarantee and New Corporate Brand Identity At Event At Los Angeles Union Station; Event Focused On Employees As Providers of High-Quality Service.News Desks/Travel & Entertainment Writers LOS ANGELES--(BUSINESS WIRE)--July 6, 2000 Hundreds of Amtrak Amtrak, the National Railroad Passenger Corp., authorized to operate virtually all intercity passenger railroad routes in the United States. Amtrak was created by Congress in 1970 in response to more than two decades of continuous operating deficits by privately run employees from across the country joined together today in celebration of the company's new unconditional HEIR, UNCONDITIONAL. A term used in the civil law, adopted by the Civil Code of Louisiana. Unconditional heirs are those who inherit without any reservation, or without making an inventory, whether their acceptance be express or tacit. Civ. Code of Lo. art. 878. UNCONDITIONAL. Satisfaction Guarantee and corporate brand identity. Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, Amtrak workers gathered in the south courtyard of Los Angeles' historic Union Station to pledge their support to the Service Guarantee. They heard fellow employees, Amtrak and the American Society of Travel Agents ASTA, short for the American Society of Travel Agents, claims over 20,000 members in 140 countries. Its members include travel agents and companies who offer travel products, such as tours, cruises, hotels, car rentals, etc. (ASTA) officials describe what the changes mean to them, Amtrak and the future of travel. "This one-of-a-kind guarantee represents another step in Amtrak's transformation into a customer-focused business, which puts the guest at the forefront of everything we do," said Gil Mallery, president of Amtrak West. "Our promise is to make every guest's trip a safe, comfortable, and enjoyable experience." All of Amtrak's 25,000 employees have been training and preparing for more than a year in advance of the guarantee's debut. Members of the Amtrak Board of Directors, including Board Chairman Governor Tommy Thompson For other people with similar names, see . Tommy George Thompson (born November 19, 1941), a United States politician, was the 7th U.S. Secretary of Health and Human Services and the 42nd Governor of Wisconsin. (WI) were also a part of the celebration, appearing via videotape videotape Magnetic tape used to record visual images and sound, or the recording itself. There are two types of videotape recorders, the transverse (or quad) and the helical. , to promote the new Satisfaction Guarantee, the first of its kind among U.S. travel providers. Capping off the celebration, Amtrak West President Gil Mallery joined employees to reveal Amtrak's new brand identity for the first time in the west, by unveiling a banner with the new company logo in the courtyard. All employees present were invited to sign the banner pledging their personal support for the Service Guarantee. The signed banner will be displayed at Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. Union Station. In addition to the celebration in Los Angeles, employees pledged their commitment to Service Guarantee at events in Union Station in Washington, D.C., 30th Street Station in Philadelphia and Union Station in Chicago. Note to Editors: This news release provides details on the Los Angeles announcement and accompanies a national news release, also issued today, which provides greater details on Amtrak's Satisfaction Guarantee and new brand identity. |
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